When it comes to assurances, Cox Media Group President Kim Guthrie hasn’t been shy in setting the record straight on rumors and speculation regarding the Atlanta-based broadcast media company. No, the radio stations are not for sale, she told RBR+TVBR in March. Last Tuesday, as most media organizations breathlessly reported that Cox was putting its TV stations up for sale, Guthrie told RBR+TVBR by e-mail, “We are looking not to sell our stations, but to pursue a merger or partnership.”
Several industry observers still aren’t convinced. A new hire made July 31 by Cox Enterprises only furthered the gossip.