CRS looks at the Hispanic Country audience


The Country Radio Broadcasters will include a panel on the growing importance of the Hispanic audience for Country radio at the 2008 Country Radio Seminar (CRS-39), set for March 5-7, 2008 at the Nashville Convention Center. Scheduled for Thursday, March 6th, is "The Power of Business In Español" with Jose Cancela.  Following up on the Edison Research study presented at CRS-38 on the relationship between Hispanic and Country radio, this panel will examine the growing Hispanic demographic, debunk Hispanic stereotypes, and offer tips on marketing and programming to the Hispanic listener.