Cumulus has promoted Steve Shaw to President of Westwood One, where he will expand his role as head of national spot sales for Cumulus’ owned-and-operated stations to include all national and digital sales for Westwood One, effective immediately.
Shaw is currently Senior Vice President of Cumulus National Sales, a position he has held since March, 2013. In Steve’s new role he will oversee Westwood One Networks, Westwood One Sports, and Westwood One Digital, including Rdio and Cumulus National Sales, which will be renamed Westwood One Media Group. Shaw was previously President of Katz Radio Group and President of Cox Digital Solutions.
Said Lew Dickey, Cumulus CEO: “Steve will drive the integration of our large stable of national media assets and advertising products under the Westwood One brand. His track record of success in both broadcast radio and digital media will be instrumental as Cumulus and Westwood One combine to provide a compelling new set of ad packages designed to meet the rapidly evolving needs of our advertisers.”
Shaw said: “Westwood One brings to listeners and advertisers an incredibly powerful combination of great content across a multitude of distribution channels. With many of the most established brands in Sports, Talk, News and Entertainment, as well as emerging new brands including NASH and Rdio, the opportunities are significant. I am very excited to be working with the Westwood One team to create unique and effective solutions for our agency and client partners.”