Dan Patrick taps Premiere for ad sales


Dan Patrick makes his return to sports radio today from AM570 KLAC in Los Angeles for "The Dan Patrick Show," distributed by The Content Factory. Premiere Radio Networks has been chosen to provide exclusive ad/sales representation after an extensive review of firms.  Managing Partner of The Content Factory, Jimmy de Castro said, "Premiere is what their name implies, the best representation for Dan’s program.  Their track record with sponsorship of sports programming makes them the perfect choice." "The Dan Patrick Show," which features hard-hitting interviews with the biggest names in sports, will run weekdays from 9 a.m. to 12 p.m. ET. Premiere will also provide satellite distribution.