From 7-8:30 p.m., “Dateline NBC” averaged a 1.3/4 in 18-49 and 5.8 million viewers overall. In the 7-8 p.m. hour, “Dateline” is currently #2 among the major networks, behind only the Barbara Walters pre-Oscar special, in adults, men and women 18-49; adults, men and women 25-54; and adults and men 18-34.
From 8:30-11 p.m., the 2003 motion picture “Bad Boys II” averaged a 1.1/3 in 18-49 and 3.0 million viewers overall. From its first half-hour to its fifth, “Bad Boys II” increased its 18-49 rating by 63% (to a 1.3 from a 0.8) and its overall viewership by 28% (3.3 million vs. 2.6 million).
NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
(source: information from NBC)
