GLR Networks and Dave Ramsey’s The Lampo Group are joining to syndicate a new Hispanic personal finance program, “The Andres Gutierrez Show”. It’s formatted to specifically target Mexican Regional stations and covers all current personal finance topics that affect the lives of today’s Latinos: budgeting, debt elimination, buying a house, and the importance of retirement planning, among others.
Once, a successful entrepreneur and small-business owner, Gutierrez knows what it’s like to start with nothing and build lasting wealth. After hosting a popular San Antonio financial radio show and appearing regularly as a personal finance expert on the Telemundo television network, Andres joined Dave Ramsey’s team to bring the message of “Financial Peace” to the Hispanic community.
“The Andres Gutierrez Show” will offer advertisers the opportunity to reach a new and growing audience enthusiastic about Andre’s unique approach to personal finance,” stated Luis Gutierrez, VP of Ad Sales for GLR Networks.
“We are excited about what the team at GLR Networks can provide for the future success of El Show de Andres Gutierrez,” states Brian Mayfield, VP of Broadcast for The Lampo Group, Inc.
GLR tells RBR-TVBR Jimmy Perez is the affiliations director. He’s getting an answer for us on when this launches and what stations have already signed on.
They are clearing Miami with the vignettes already.