Listeners in 11 Hispanic radio markets helped raise $451,282 during its annual Promesa y Esperanza radiothon of St. Jude Children’s Research Hospital. During the two-day live event, Davidson Media stations in Charlotte, Durham, NC, Kansas City, Louisville, Minneapolis, Nashville, Norfolk Philadelphia, Providence, Richmond, and Springfield, MA, dedicated more than 30 hours of programming to raise funds for St. Jude. During the radiothon, local listeners heard numerous heartwarming stories about patients.
Since its inception in 1997, Promesa y Esperanza has raised more than $74 million towards St. Jude’s mission of finding cures and saving children.
