"Determined Dozen" of radio, cable, television unearthed


Media Monitors crunched some numbers for the 2010 radio, cable TV and broadcast TV from its Spot Ten reports that name the leaders in advertising from last year. “The Determined Dozen” advertisers in the top 40 of all three media include Geico, McDonald’s, Verizon, Wal-Mart, AT&T, Subway, Ford Lincoln Mercury, Progressive, Toyota, Chase, Wendy’s and Chevrolet.

For exact figures and rank in each media, click here.

Also, see the full list for the top advertisers in radio, television and cable last year, as detected by Media Monitors.