Dial Global signs SparkNet for ad insertion, program delivery


SparkNet Communications and Dial Global announced that all JACK FM network programming will now be utilizing the patented Dial Global STORQ local delivery technology. STORQ allows affiliates with JACK branded programming to incorporate important elements of localization and customization for every market. It gives stations control over their content and features seamless programming continuity with imaging and advertising.

In a related move, SparkNet names Ed Moloney as Director of Network Programming.  Moloney, who had been Program Director of the Dial Global JACK format, will now also be responsible for increasing the local brand awareness and support for all JACK FM affiliates.

Said Dial Global Programming President/CEO Kirk Stirland: “Our STORQ platform is really perfect for a format like JACK FM, providing clock and inventory flexibility, along with specific music mixes for competitive radio markets.”