Discovery and FLO TV launch Shark Week Mobile Channel

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To celebrate the 22nd year of Shark Week, Discovery Communications is collaborating with FLO TV Incorporated, a unit of Qualcomm, to bring Discovery Channel’s Shark Week to its FLO TV live mobile TV service. The dedicated channel features four full-length premiere programs from this year’s network line-up, in addition to Shark Week programs featured during previous years. The channel airs on the August 1 through August 14. Shark Week airs on Discovery Channel from Sunday, August 2 through Friday, August 7.