After the Packers were crowned Super Bowl XLV champs, Hulu users determined the Super Bowl ad winners as well. Votes were cast across the 69 Super Bowl ads on Hulu’s AdZone. The most liked category was led by Volkswagen’s “The Force,” just above Bridgestone’s “Carma.” Voters in the South and East preferred Bridgestone, while the voters in the West and Midwest cast more votes for VW.
Dorito’s “Pug Attack” and Bud Light’s “Hack Job” were two of the most viewed ads on Hulu’s AdZone, and “Chrysler: Imported From Detroit” made the Top 5 Most Liked list in the Midwest.
See the list here:
Overall Most Liked Ads
- Volkswagen: The Force
- Bridgestone: Carma
- Volkswagen: Black Beetle
Most Viewed Ads
- Doritos: Pug Attack
- Volkswagen: The Force
- Bud Light: Hack Job
Overall Most Liked Ads by Women
- Volkswagen: The Force
- Bridgestone: Carma
- NFL: Super Bowl Celebration
Overall Most Liked Ads by Men
- Bridgestone: Carma
- Volkswagen: The Force
- Paramount: Captain America: The First Avenger
Most Polarizing by Gender
Women Strongly Favor
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Men Strongly Favor
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Overall Most Disliked Ads
- Salesforce: Chatter.com Launch: Still Doing Impossible Things
- Salesforce: Chatter.com Launch: Do Impossible Things
- Go Daddy: The Contract
Most Active States (Most Votes)
- California
- Texas
- New York
- Washington
- Florida
Most Liked, by Region |
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West
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Midwest
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South
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East
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