The A&E Network just announced that they were lifting their suspension of Duck Dynasty’s Phil Robertson and bringing him back less than a week after suspending him for remarks he made in GQ in regards to homosexuals and African-Americans (as I had predicted they would last week). One could hear echoes of Claude Rains’ famous quote in Casablanca of ‘I am shocked, shocked, shocked that gambling is going on (after pocketing his winnings) with the announcement. Nobody is shocked. The decision was inevitable. Duck Dynasty is the network’s number one rated show and in many ways there is no network without Duck Dynasty.
This crisis showed totally the power of social media.