Fueled by strong coverage from cable and radio, the presidential election was the number one story for the week of 4/9-4/15, according to the latest survey from the Project for Excellence in Journalism. The presidential beat out coverage of the Trayvon Martin shooting 22%-17%. No other story made it into double digits.
Cable, as is generally the case, led the way on the #1 story with 38% of its time dedicated to it, followed by radio with 29%. Network TV was the only medium to put the election #2, giving the week to the Martin story over the election by an 18%-12% margin.
Four of the top 10 stories involved news from abroad – North Korea, the Middle East generally, Iran and China all had a spot on the overall top ten list.
|2012 presidential election||22%||12%||18%||12%||38%||29%|
|Trayvon Martin shooting||17%||9%||12%||18%||35%||10%|
|North Korean news||5%||x||8%||8%||5%||3%|
|Middle East unrest||4%||x||8%||5%||2%||4%|
|Health care debate||4%||11%||x||x||x||8%|
|Mike Wallace dies||3%||8%||x||6%||x||x|
|2012 non-pres. Elections||x||3%||x||4%||x||x|
|GSA head resigns||x||x||x||x||1%||x|
|Jennifer Hudson family murder||x||x||x||x||1%||x|
|Tulsa OK shooting||x||x||x||x||x||3%|
|Masters golf tournament||x||x||x||x||x||2%|
|Source: Project for Excellence in Journalism|