Entravision signs multicast deal in 10 markets


Entravision has signed up to carry digital multicasts of newly launched bilingual music/entertainment network LATV in 10 markets, including five of the top 25 US Hispanic markets.

Entravision stations will carry LATV as digital multicasts in Albuquerque-Santa Fe, New Mexico; Boston, Massachusetts; Corpus Christi, Texas; Denver-Boulder, Colorado; Hartford-New Haven, Connecticut; Laredo, Texas; Monterey-Salinas-Santa Cruz, California; Santa Barbara-Santa Maria-San Luis Obispo, California; Tampa-St. Petersburg (Sarasota), Florida; and Washington, DC.

The parties say additional markets will be added during the term of the agreement. With the addition of the 10 Entravision markets, LATV is now in 26 markets since launching less than a month ago.