Kroeger Media has selected Envision Radio Networks as its national syndicator for its Hank FM, a turnkey, 24/7 variety-based Country format that provides personality-driven radio for each market that’s in touch with current listening trends of the audience. Kroeger Media also created the Variety Hits Format and Bob FM.
Hank FM doesn’t play by the rules, says Howard Kroeger, the creator and voice of the format. Breaking the mold with a unique mix of over 1,000 tested titles spanning from the 80’s, 90’s, 00’s and today, Hank plays everything country, including “the new” (Lady Antebellum, Zac Brown Band and Carrie Underwood), “the known” (Brad Paisley, Reba and Garth Brooks) and “the legends” (Randy Travis, The Judds and Merle Haggard).
Hank FM offers different levels of programming packages available for both cash and barter. In addition to the rights to use the Hank name and logo, affiliates have access to a constantly updated music library, creative on-air copy and station imaging including voice, sweeper, promos and jingles. Hank also offers off-air support with promotional ideas, daily music logs and programming guidance.
“Hank FM provides a new experience for radio stations to offer their listeners,” says Envision Radio Networks President and CEO Danno Wolkoff. “The format will give a broader musical choice in the crowded country radio arena.”