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Volume 22, Issue 182, Jim Carnegie, Editor & Publisher
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Friday Morning September 16th, 2005
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Radio News®
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 NAB boss choice may
antagonize key lawmaker
We hear that Sen. Ted Stevens (R-AK) is none too pleased that the NAB selection committee appears likely to pass over his former aide, Mitch Rose (now top lobbyist for Disney), in favor of beer industry lobbyist David Rehr to be the new President and CEO of the National Association of Broadcasters (8/30/05 RBR #170). Stevens, it would seem, is not someone that broadcasters would want to piss off. He chairs the Senate Commerce Committee, which oversees the FCC and pretty much all legislation dealing with radio, television and cable. He's even President Pro Tempore of the Senate, which makes him third in succession to become President of the United States, and a member of the Senate's Republican majority leadership. Selection committee chairman Phil Lombardo, CEO of Citadel Communications, is Rehr's strongest backer and has been pushing hard for his selection. But the latest word is that there's enough resistance among committee members that the selection may not be announced at next week's NAB Radio Show in Philadelphia.
RBR observation: As Chairman of the NAB Joint Board last year, it was Lombardo who set this whole process in motion by giving Eddie Fritts a none-too-subtle nudge to retire. RBR/TVBR broke the story during the April 2004 NAB Convention in Las Vegas (4/20/04 RBR #77). Although Fritts and Lombardo initially denied that Fritts was being pressured to retire, the rumors persisted for months until Fritts announced in February that he was leaving after a 23-year run (2/17/05 RBR #34). Having begun the process to reposition the NAB, Lombardo is now seeing it through by pushing hard for the candidate he thinks is the strongest leader to take the organization where it needs to go. But if that choice is going to make an enemy of someone that NAB clearly needs as an ally on Capitol Hill, is it worth it? And how effective can Rehr be if he can't get a fair hearing from the man who controls the broadcast regulation agenda on one side of the Capitol?
August: Radio up, TV down at Journal
Broadcast revenues were down 9.1% in August to 12.3 million bucks at Journal Communications. Radio continued to grow, with revenues rising 1.3% to 6.8 million. But TV revenues declined 19.2% to 5.5 million. That would have been worse, a drop of 28.1%, but for the addition of WGBA-TV (Ch. 26, NBC) Green Bay, WI and its shared services agreement with WACY-TV (Ch. 32, UPN). The company noted that August results for last year included the first 10 days of the 2004 Summer Olympic Games, carried on its NBC affiliates in Milwaukee, WI and Palm Springs, CA. Newspaper ad revenues were up 1.1% to 19.6 million. Total publishing revenues were flat.
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No outdoor spin-off or LIM for CBS Corp.
Viacom Co-COO Les Moonves, who'll soon be CEO of CBS Corp. post-split, told a Merrill Lynch investor conference in California that he has no interest in spinning off the company's outdoor business as Clear Channel is doing with an IPO. Rather, Moonves is going the opposite way, setting up joint sales operations for the company's radio, TV and outdoor assets in major markets to "capitalize on cross-selling." Moonves also doesn't think much of Clear Channel's Less is More (LIM) initiative, at least not as a company mandate for all stations. "We have 180 radio stations. We don't believe there should be a strategy across all 180 of them. We disagree slightly that you can just adopt a policy for that many radio stations. If you're number one in the market, it's not a great idea to cut back on inventory - - that's when you capitalize on it. We have done it [cutting inventory] at certain stations where we felt it was effective. We've done it on TV stations. WCBS in New York did a less is more and it's been very effective. On a network level, the irony is we were the number one network in primetime profits last year and we had less clutter than any of the others - - any of our major competition. So we're very conscious that the program is the thing and there has to be the appropriate balance - - we just think that to do a slash across the board is not the right way to go," he explained.
RBR observation: We love this quote from Moonves – "..If you're number one in the market, it's not a great idea to cut back on inventory." OK then how does one explain blowing up a 36M bucks performing radio station in the largest market in the country, WCBS-FM, NYC for a Jack of a deal - DA?
 Pictures from
Entercom New Orleans
Entercom VP/Engineering Marty Hadfield sent us a few photos of the damage to their Entercom cluster from Hurricane Katrina, which includes WWL-AM, WKBU-FM, WSMB-AM, WTKL-FM, WEZB-FM and WLMG-FM. The facility is located at Dominion Tower (see building shot), near the New Orleans Superdome. Note the broken satellite dishes, destroyed studios and stranded van. Entercom is still operating WWL, WTKL, WEZB and WLMG and has turned off WSMB and WKBU. Entercom, Apex and Clear Channel are still simulcasting, "United Radio of New Orleans - - Project Katrina" including folks from CC Radio's WQUE-FM, WWL-AM and CC Radio's WJBO-AM Baton Rouge, from CC studios in Louisiana's capital city.
| More Photos |
RBR observation: These are amazing shots and by a radio guy. Thanks for sharing with RBR and the entire radio business community.
Citadel CFO exits
Citadel Broadcasting told the SEC that VP finance and CFO Randy Taylor has left the company and Patricia Stratford has been named acting CFO. Citadel didn't say why Taylor left, nor is the tight-lipped company likely to say anymore. Before joining Citadel, Taylor was the Controller of Aladdin Gaming Holding and before than he worked for Showboat Operating Company. We hear that he handed in his resignation at Citadel to go back to the gambling industry.
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| FCC: Hurricane Katrina Aftermath |
 Broadcasters use FCC forum
to tout broadcasting
One of the key facts exposed by Hurricane Katrina, according to broadcasters from New Orleans, is the critical role played by broadcasters in times of emergency. The message: Accept no substitutes, because there are no substitutes. The FCC September Open Meeting convened in the extraordinary venue of Atlanta, at Bell South's Emergency Control Center, to allow testimony from those communications workers who were directly or indirectly in the path of the storm. Diane Newman of Entercom's WWL-AM pointed out the critical role played by the station, citing years and years of building relationships with key local officials to act as an information clearing house between the government and the public. The station's role, she said, is recognized to the extent that the city of New Orleans is expediting its return to its in-city studios. Dick Lewis, Clear Channel's regional exec, noted the willingness of broadcasters to put aside their competitive differences and pool resources to keep up the flow of vital information to the public. He also praised his company's ability to marshal national resources to help local management get through the current crisis. Belo's David Duitch noted how his company's WWL-TV in New Orleans went commercial free 24/7 for almost nine straight days at a time when most communications services were down. "Over-the-air television and radio were the only way people could get information," he said. He also noted that 30 stations nationwide are using DTV side-channels to carry WWL's coverage, a key vehicle for getting information to evacuees in numerous locations distant from New Orleans - - an fact which favors adoption of multicast must-carry. Hearst-Argyle's Fred Young echoed much of what Duitch said, and also noted that this should be a wake-up call to Congress to make sure everyone can receive digital TV off the air before analog service is discontinued. H-A owns WDSU-TV in the market.
 Katrina by the numbers
FCC Director of its Office of Homeland Security Ken Moran went before Commissioners Thursday in Atlanta with a report on the damage done to the communications infrastructure by Hurricane Katrina. The good news: Over 2/3 of area broadcasters are operating (some at reduced power). Bad news: That's still too far from 100%. 90 radio stations are back on the air in the affected areas of Louisiana, Mississippi and Alabama. That's about 69% of the total, as 40 are not. At the height of the disaster, the New Orleans market had been reduced to two AMs and two FMs out of 41 total stations. On the TV side, 73% are running, with 19 on air and seven still trying to get there. 30 cable systems are now fully-operational, with another 25 operating at partial capacity. 10 are entirely shut down. On the telecom side, at the height of the disaster, 3M landline phones were silenced, and a thousand cell phone sites were downed. The FCC's primary response has been to grease the wheels to assist all back to full capacity in any way possible. This has primarily been done via various forms of regulatory relief.
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Adbiz©
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 IPG internal investigation not pretty
Interpublic's current accounting problems have just gotten much bigger, according to an internal investigation that turned up instances of "misappropriation of assets" and "falsified books and records" that violated laws, occurring mainly at offices outside the US. IPG said in an SEC filing yesterday it has fired or is in the process of firing "culpable" employees: "Certain items came to our attention that required investigations into employee misconduct, primarily outside the United States. Those investigations, which are nearly complete, led to the restatement, as well as the development of remediation plans. In all cases, culpable employees have been terminated or are in the process of being terminated or are otherwise no longer with the company." The company says it will also restate earnings from 2000-2004 to adjust for the accounting of revenue, acquisition and leases, and went as far as saying prior financial statements shouldn't be relied upon. IPG expects to meet its 9/30 filing deadline for its 2004 full-year and 2005 first-half results. The news will surely cloud the company's future, which is already reeling from the recent losses of GM and Bank of America.
True Measure launches Stratus Media
True Measure, Inc. (www.truemeasure.com) announced the launch of Stratus Media, a wholly-owned subsidiary created to expand the national radio ad sales division of the company. Stratus Media will build upon the existing portfolio of radio programming and networks and provide a platform for continued growth. "True Measure was originally launched as a software and services company. The formation of Stratus Media better reflects the company's strategic focus and its evolution into a larger and more diverse enterprise," stated Glenn Felty, True Measure President and CEO. Stratus Media will assume all business development and sales responsibilities for the existing network radio properties. "It has never been more important to focus on the needs and desires of the advertiser than it is now," said Felty. "Stratus Media will enable us to enhance our position in the marketplace and strategically position ourselves to better serve our partners." From A & E to Forbes.com, Stratus Media is collaborating with influential and trusted brands to develop high profile, high value integrated programs that allow advertisers to present their message in an attractive, cost efficient and unique environment.
 Pet Ecology Brands
announces expansion of media plans
Pet Ecology Brands announced it has executed agreements with four regional distributors providing access to over 1,000 specialty retailers for Scientific Professional Cat Litter. These retailers are located primarily in the Southern and Eastern Regions of the US and in Canada. Current negotiations are underway with an additional six distributors, which would increase Pet Ecology's retailer access to over 2,500 retailers nationwide. Based on the acceptance of the company's sickness-indicating cat litter and the impending launch of healthy dog treats in November, Pet Ecology is expanding its media, marketing and branding campaign to include product presentations at various regional and national pet supplies tradeshows, retailer exposes and consumer pet conferences. The company is planning to launch a national media effort on CNN and CNN Headline News, scheduled for the first week of October. This launch will include both :30 and :60 second spots designed to educate the consumer about the benefits of Scientific Professional Cat Litter and offer retailer support by providing information on locating nearby stores where the product is available.
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RBR Epaper LIVE at NAB Philly
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Read it on a 42" Plasma Screen
Location:
On the Right Side of the NAB Radio Store Entrance.
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| Media Markets & MoneyTM |
Double stations for Double O
The station tally for fast-growing Double O Radio is growing again. Broker Robert Maccini of Media Services Group reports that Double O has a deal to buy WDOS-AM and WSRK-FM, serving Oneonta, NY, from Ultimate Broadcasting Network, Inc., for 3.8M. Double O currently owns 15 stations in smaller markets, both rated and unrated, across New York, Florida and South Carolina. "Double O Radio's solid foundation in New York State is strengthened by the acquisition of Ultimate Broadcasting. We are excited about our company's prospects in this region of the country," said CEO Terry Bond.
NYT KAUT in the act of duopoly
The New York Times Company has a deal to acquire its ninth television station. It will still be in only eight markets though, as it assembles its first duopoly. The station is KAUT-TV, which brings UPN programming into the Oklahoma City market over Channel 43. NYT already has NBC KFOR-TV Channel 4 there. The seller is CBS/Viacom. NYT has a pair of radio stations to go with its flagship Big Apple newspaper, and has additional TV stations in Norfolk VA, Memphis TN, Wilkes Barre-Scranton PA, Des Moines IA, Huntsville AL, Quad Cities IA-IL and Ft. Smith AR.
RBR observation: A price for KAUT was not announced. BIA pegs its 2004 revenue at 5.5M, while KFOR was at 33.4M, just south of the total needed to lead the market. We expect that even with minimal cash flow from KAUT, administrative efficiencies should have a positive impact on the bottom line. Taking in other factors, we're guessing that the value of the deal is around 20M, give or take. Meanwhile, Viacom seems to be continuing its game of double or nothing. If it can't expand in a TV market, it looks for an exit strategy. Beyond putting cash in the warchest, this should free up a little cap room when calculating its potential national TV household reach, perhaps allowing entry into a new market elsewhere.
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| Washington Beat |
 FCC commits 211M to disaster relief
FCC Chairman Kevin Martin has tapped the Universal Service Fund to provide relieve to portions of Louisiana, Mississippi and Alabama which bore the brunt of Hurricane Katrina's devastating effects. Senate Commerce Committee Chairman Ted Stevens (R-AK) was quick to commend Martin for this action. It does not directly affect broadcast or cable operators. * 51M will go to cell phones and 300 minutes of service per person in the affected area. * 28M will support telemedicine applications. * 132M will be dedicated to E-rate funds for schools and libraries. Additionally, the wheels will be greased to allow BellSouth will be prioritize damage repair. A blue ribbon panel will be assembled to review the impacts of this disaster and make recommendations to improve preparation for and reaction to the next. Finally, Martin has created a new Public Safety/Homeland Security Bureau within the FCC. It will be the FCC's nerve center for coordinating public safety, national security, and disaster management activities.
RwBR observation: When discussing the federal bureaucracy, the old cowboy song lyrics "where seldom is heard a discouraging word" are generally the last thing you'd expect to hear. That has not been the case regarding the FCC reaction to Katrina. All witnesses at today's hearing gave the Commission glowing reviews, and clearly were not just blowing smoke. Commissioner Kathleen Abernathy shed some light on how the FCC and Chairman Martin pulled it off. She said that Martin focused on what needed to be done, saving worries about the fine print in the regulations for later. Maybe the FCC exceeded its authority here or there. If so, we haven't heard about it, and we certainly haven't heard any complaints. The FCC has been one bright spot in the government reaction to the emergency.
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| Programming |
 Fox News Radio adds John Gibson
John Gibson will be joining Alan Colmes and Tony Snow in hosting his own show under FOX News Radio. Gibson's three-hour weekday talker, "The John Gibson Show," will feature a mix of interviews, opinion and listener calls as Gibson tackles the hot-button issues of the moment. Said Gibson, "I'm excited to be a part of the expansion of the FOX News brand. Interacting with listeners on radio is quite a different experience than on television and I look forward to this opportunity." Gibson has been the host of FOX News Channel's "The Big Story with John Gibson" since 2001. Prior to his career at FNC, which he began in 2000 as host of FOX News Live, Gibson was at MSNBC hosting the network's news talk programs, Newschat and Internight. He also served as substitute anchor for CNBC's Rivera Live. Preceding the existence of MSNBC, Gibson hosted a news program for America's Talking and before that, he was a West Coast correspondent for NBC News Channel, where he supplied NBC affiliates with live reports on various breaking news events.
Morey stations go to 80 seconds of ads per hour
The Morey Organization's three Long Island radio stations unveiled a new format Thursday morning: "FM Channel Casting," which features non-stop music and only the barest of advertising - - 80 seconds every hour. Jed Morey, COO of The Morey Organization, which owns the three stations, doesn't deny that it's a response to XM and Sirius. One station features classic rockers like The Rolling Stones, Eric Clapton, Elton John and Billy Joel. The second caters to a contemporary pallet with artists like Green Day, Gwen Stefani, and the Simpsons: Jessica and Ashley. The third is clearly more eclectic, ranging from Alicia Keys and Frank Sinatra to Sting and Jimmy Durante. Although billed as commercial-free, the format actually sells hourly sponsorships, or "brandcasting," which includes a 30-second message at the top the hour, followed by a 15-second spot at the quarter hour, 20 seconds at the half-hour and a 15-second message at 45 minutes past. The messages are generally sober-sounding "dry reads" of a brief message telling listeners who's paying for their music that hour. The "brandcasts" are sold not only to large corporations and small businesses; listeners can purchase hour sponsorships to mark special occasions like birthdays, weddings and anniversaries. Rates vary by the time of day; morning and evening drive times are the most expensive. The theory is that listeners will tune in longer because of fewer commercials. DJs from the three stations were offered sales and other positions within the company when the format changed, but not all stayed. The Moreys hope to sell their format to stations across the nation, convincing other owners that by trimming the promotions department and airstaff, they can operate at a lower cost.
RBR observation: Hey, it's a start. If this takes off with advertisers and listeners, we could see a whole new paradigm emerging for ads. Live reads on a personal level, sponsoring entire hour blocks with only 80 seconds of talk. If AQH and cume shoot up, the value of the ads will increase right along with them.
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| Ratings & Research |
 Poll: 8 in 10 drivers
want to dump SUVs
Automakers take heed: Eight in 10 people say it's important for Americans now driving SUVs to switch to more fuel-efficient vehicles to reduce the nation's dependence on oil, according to a survey by the Pew Research Center for the People & the Press. With gas prices hovering around 3 bucks a gallon nationally and the price of natural gas rising sharply, six in 10 said they are not confident President Bush is taking the right approach to solving the nation's energy problems as well, according to the survey. Given several choices for dealing with energy problems, the public has some clear preferences:
* Almost seven in 10 want the government to establish price controls on gasoline and want more spending on subway, rail and bus systems.
* Just over seven in 10 want to give tax cuts to companies to develop wind, solar and hydrogen energy.
* Eight in 10 want higher fuel efficiency required for cars, trucks and SUVs.
* 52%, favor giving tax cuts to energy companies to explore for more oil.
* Almost six in 10 now say exploring for new sources of energy is more important than protecting the environment. People were evenly split on that question in 2002. Half now support drilling for oil and gas in the Arctic National Wildlife Refuge in Alaska, up from 42% who felt that way in March.
* Only four in 10 wanted to promote the increased use of nuclear power, while slightly more than half opposed that step.
The Pew poll of 1,523 adults was taken Sept. 8-11.
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| Stock Talk |
Waiting for the Fed
We'll find out next week whether or not the Fed is going to continue its rate-raising ways. In the meantime, stocks crept up just a bit on Thursday as a Labor Department report showed low inflation, with gasoline the only place where prices are rising. The Dow Industrials rose 14 points, or 0.1%, to 10,559.
Radio stocks were ever so slightly higher. The Radio Index rose 0.410, or 0.2%, to 198.674. There were no big movers. Cox Radio rose 2.1% and Salem fell 1.7% as the bookends.
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| Radio Stocks |
Here's how stocks fared on Thursday
| Company |
Symbol |
Close |
Change |
Company |
Symbol |
Close |
Change |
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Arbitron
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ARB
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40.90
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+0.26
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Jeff-Pilot
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JP
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50.08
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+0.37
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Beasley
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BBGI
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13.85
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-0.03
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Journal Comm.
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JRN
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15.70
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+0.02
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| Citadel |
CDL |
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12.97 |
+0.01 |
Radio One, Cl. A
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ROIA
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13.40
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-0.06
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Clear Channel
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CCU
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33.39
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+0.44
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Radio One, Cl. D
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ROIAK
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13.40
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-0.02
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Cox Radio
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CXR
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14.95
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+0.31
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Regent
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RGCI
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5.12
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-0.03
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Cumulus
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CMLS
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12.26
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+0.01
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Saga Commun.
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SGA
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13.39
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-0.12
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Disney
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DIS
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24.00
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-0.11
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Salem Comm.
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SALM
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17.30
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-0.29
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Emmis
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EMMS
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23.29
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+0.15
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Sirius Sat. Radio
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SIRI
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7.34
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+0.23
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| Entercom |
ETM
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30.99
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+0.09
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Spanish Bcg.
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SBSA
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6.97
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+0.12
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Entravision
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EVC
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7.42
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-0.03
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Univision
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UVN
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25.52
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-0.04
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Fisher
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FSCI
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47.70
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-0.40
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Viacom, Cl. A
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VIA
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34.42
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+0.04
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Gaylord
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GET
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47.68
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+0.13
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Viacom, Cl. B
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VIAb
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34.33
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unch
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Hearst-Argyle
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HTV
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25.21
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-0.02
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Westwood One
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WON
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20.27
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+0.07
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Interep
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IREP
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0.56
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-0.02
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XM Sat. Radio
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XMSR
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35.61
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+0.43
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International Bcg.
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IBCS
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0.01
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unch
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-
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-
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- |
-
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-
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Bounceback
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 We want to
hear from you.
This is your column, so send your comments to [email protected]
I have to comment on Cindy Ramirez' comment in today's TVBR (9/15/05 RBR #181) - - she in turn, commenting on Clear Channel's LIM. She says, "Simply put, it is nearly impossible to get most clients' information crammed into a :30 ad and generate a listenable spot that doesn't sound like it's on fast forward and will still pull results." When a marketing campaign is a laundry list of phone numbers, prices, and details then yes, it's ridiculous to try and use a :30. But, why are you taking that approach to begin with? My agency spends enormous amounts of time un-doing the hideous mentality of the more you cram into the spot, the "better" it is. Nonsense. By sticking to a single selling point, reinforcing the clients name and location (if retail) or contact information (if a service) you can easily make listenable, and effective advertising :30's. It's basics that go back half a century. Considering I spend 99% of my time writing :60's, I can speak from decades of experience on this...
| Read More |
Andrew Frame
BAFSoundWorks
Lehigh Acres, Florida
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Radio Media Moves
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Two promoted
at Arbitron
Beth Webb has been appointed Director, Portable People Meter Research at Arbitron. She had previously been Manager, PPM Methods and Analysis. Dan Ames has been named Director, International Research. He had been Manager, International Methods and Standards.
Ambrosio added
to team Moonves
Anthony Ambrosio has been named Executive VP for Human Resources and Administration of CBS Corp., headed by CEO Les Moonves, after it is split from Viacom. In the meantime, he'll split the HR duties at Viacom with JoAnne Adams Griffith, who'll be his counterpart at the new Viacom, headed by Tom Freston. Viacom's current HR boss, William Roskin, has stepped down to become a Senior Advisor to the company. Ambrosio had previously been Sr. VP of HR and Administration for CBS, Infinity and Viacom Outdoor.
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Stations for Sale
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Oregon Coast:
Two Class A FMs, $900K/Terms
Washington State:
C-2 FM, Spanish, $1.1M Eastern Nevada:
Class C-1, $1M. Call 805.237.0952
MCH Enterprises, Inc. www.mchentinc.com
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TVBR TV News
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Flat Q2 for TV business
Since Television Bureau of Advertising (TVB) President Chris Rohrs said last week that 2005 would fall short of TVB's original revenue forecast (9/9/05 TVBR #177), it comes as no surprise that TVB has now reported that Q2 was essentially flat for total TV revenues, with the station business (local and national spot combined) down over 7%. As you would expect, TVB said that decline reflected the absence of political and Olympics revenue this year. However, there were also some important declines in major ad sectors - - automotive, by far TV's biggest category, was down 8.4% for the quarter and telecommunications dropped 24%.
| View the Numbers |
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International
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WideOrbit opens London office
WideOrbit announced that it will be opening a London office to market WideOrbit software solutions to Television, Radio, Satellite and Cable groups throughout Europe and the Middle East. WideOrbit is a media software company focused on Traffic, Sales and Billing for the broadcast and cable industry and currently has more than 300 installations of its core WO Traffic software installed throughout the United States, Canada and the Middle East. WideOrbit's initial international expansion into Europe will be followed by additional International office openings in South America and Asia.
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NAB Daytime Planner
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The following brokers will be attending the NAB. Call or email to make your appointment in advance.
American Media Services,
Todd Fowler, David Reeder,
843-972-2200, Marriott,
[email protected], [email protected]
Clifton Gardiner & Company,
Cliff Gardiner, 303-758-6900,
Ritz-Carlton Hotel,
[email protected]
Force Communications, Hal Gore, John Laurer, Stan Raymond,
770-329-2234, Hilton Garden Inn, [email protected]
Frank Boyle & Co., Frank Boyle,
203-969-2020, Marriott Courtyard, [email protected]
Gordon Rice Associates,
Gordon Rice, 843-884-3590,
Marriott Downtown, [email protected]
Henson Media, Inc. Ed Henson,
502-589-0060, Loews Hotel, [email protected]
John Pierce & Company LLC,
John Pierce, Cell 859-512-3015,
Jamie Rasnick, Cell 513-252-1186,
859-647-0101 Hilton Garden Inn,
Kozacko Media Services,
Dick Kozacko, Cell 607-738-1219,
George Kimble, 607-733-7138,
Marriott, [email protected]
MCH Enterprises, Inc.,
Brett Miller, Cell 805-680-2265,
805-237-0952, Marriott Courtyard,
[email protected]
Patrick Communications,
Larry Patrick, Greg Guy,
410-740-0250, Marriott, [email protected], [email protected]
Schutz & Company,
Bill Schutz, Cell 757-880-9251,
757-258-8740, Loews Hotel, [email protected]
Serafin Bros., Glenn Serafin,
cell 813-494-6875, 813-885-6060, Marriott Downtown, [email protected]
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September Digital Magazine Now Available
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Media House 2005
Ad Biz - Buyers, sellers address the 2006 Radio Upfront Pt. 1
Read RBR/TVBR in 2 simple steps:
1.Create a simple account with Zinio and download the Zinio Reader.
2. You can then download the
September Issue of RBR/TVBR
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RBR Radar 2005
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Radio News you won't read any where else. RBR--First, Accurate, and Independently Owned.
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What is under the
Emperor's new clothes
It's clear that Randall Mays of Clear Channel has not written copy for radio, or if he has it was a long time ago. My Clear Channel reps have been trying to pitch their LIM philosophy to me for a while now, my impression of this revenue smoke and mirror campaign of CC's is that it falls in to the realm of "the emperor's new clothes." They want us to see something that is not really there. RBR observation: Yes and could not put it better ourselves. Even better from a front line ad agency President Cindy Ramirez, Target Media in Tucson, AZ 09/15/05 RBR #181
Randall Mays:
Resistance to :30s is illogical
Told a Merrill Lynch conference that what's surprised him about Less is More (LIM) is that demand for :30s is less than expected, but he expects that to change over time. "It's ironic to me that we even have an issue with this. The fundamental issue is with the advertising agencies.
RBR observation: Sure would seem illogical to one who has never been on the street selling to a local auto dealer. Those who can do - do. Those who have never sold just give orders to do. Illogical - go try and sell that when you are selling a weekend remote to a local auto dealer.
09/14/05 RBR #180
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ABCRN Producer
ABC Radio Networks needs a motivated, creative, talk radio producer for a nationally syndicated daily talk show targeted to women. Must have a love for news and current events, possess superb writing skills, a terrific sense of humor, and work well under pressure. No Calls. EOE
See Radio Careers
GSM Nations Capital
Washington DC Business Talk station has an immediate GSM opening. Must have proven experience in large to major market sales. Full benefits added incentives and extraordinary growth potential. AE positions also available.
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Account Executive
Radio People of Jackson, MS (WUSJ, WYOY, WJKK and WIIN) are interested in talking to any displaced sales executives from the Gulf Coast area. Nancy Fletcher 601-956-0102 EOE
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Keep Your PC Clean
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With the ever growing importance of computers in our daily lives and our businesses, it is important to remember that software and hardware often need attention too.
Rules For The Road To 2006:
1. Windows Update
(run it every two weeks)
2. Microsoft is putting out "critical" updates every month. Turn Auto-Update On. When it asks you to install the new updates - say Yes!
3. Virus Protection (make sure your system is up to date) Norton, McAfee - all flavors of the same ice cream. We like ice cream right?
4. Application Updates - Office - Lotus Notes, all software typically has updates, make sure you update your software once per month.
No one wants to lose a business day to the IT guy - except for the IT guy. Help yourself steer clear of the bad parts of computing - Update, early and often.
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Help Desk
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Having problems with our epapers?
Please send Questions/Concerns to:
[email protected]
If you wish to unsubscribe
to RBR ONLY, use this link
If you wish to remove your name completely from our database use this link __UNSUB__
RBR Epaper --  108 annual
or just 9 a month
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©2005 Radio Business Report, Inc. All rights reserved.
Radio Business Report -- 2050 Old Bridge Road, Suite B-01, Lake Ridge, VA 22192 -- Phone: 703-492-8191
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