RBR's Daily Morning Epaper

Good Morning - Thanks for your loyal RBR readership.
RBR EPAPER - Gaining a personal edge on today's business day. Are you reading this from a forwarded email?
New readers can receive our RBR Morning Epaper for the next 30 Business days! SIGN UP HERE

Volume 22, Issue 202, Jim Carnegie, Editor & Publisher

Friday Morning October 14th, 2005

Radio News®

Bustos expands into Milwaukee
When looking at the NextMedia radio station portfolio, WDDW-FM sticks out. NextMedia is not exactly known for its extensive portfolio of Spanish language stations, and it only has one station in the Milwaukee-Racine market. But soon it won't stick out, it'll be out, thanks to a deal with Hispanic veteran Amador Bustos. The station is WDDW-FM, and Bustos will be getting it for 10.2M. People in the area aren't likely to notice much change at the station, however - - it's been running Bustos Media Networks programming since last month when NextMedia flipped it from Country to provide service to the market's rapidly growing Hispanic community. NextMedia's Steven Dinetz noted that the move will liquidate a non-core asset, saying, "The proceeds of this transaction will be used to strengthen our balance sheet." Bustos said, "...we are proud to acquire the first Spanish-language radio station serving the market."

Tough quarter for Tribune
And another one coming. CEO Dennis FitzSimons says TV revenues are pacing down in the low double digits for Q4 after dropping 6% in Q3 to 307 million bucks. That was blamed on a generally soft ad market, the impact of Hurricane Katrina on its New Orleans stations and the continued impact of Nielsen's Local People Meters. Television operating cash flow fell 21% to 105 million. Including radio and entertainment, the rest of the division, Broadcasting & Entertainment saw Q3 revenues drop 2% to 422 million, with operating cash flow down 5% to 144 million. Newspaper ad sales were up 2% in Q3, with total publishing revues flat at 980 million. Publishing cash flow, however, rose 22% to 212 million. On the bottom line, Tribune took a big hit in Q3 from an adverse tax ruling, which it is still appealing. That reduced earnings per share to seven cents, from 37 cents a year ago.

RBR observation: The same complaints over and over this year with TV, so radio do not feel bad as the Television business is now catching up with one heck of a bad year. What TV needs to learn from radio is that programming content is king and without quality programming one does not get ratings and in return no ad dollars, as there are just too many places for advertisers to place those bucks. Maybe it is time for a joint RAB and TVB management sales marketing conference to compare notes and work together.

No hint on new Trib TV boss
Tribune Company CEO Dennis FitzSimons gave no indication in his quarterly conference call how soon he'll act to fill the vacancy created by the recent exit of Pat Mullen as President of Tribune Broadcasting (10/10/05 TVBR #198). For now, FitzSimons says the company has "excellent leadership" in the TV division (which also includes one radio stations), with Tribune Broadcasting Vice President's John Reardon and John Vitanovec reporting directly to FitzSimons. Also worth noting. One analyst asked about the rumors which pop up from time to time that Time Warner is interested in selling its share of the WB network. Would its partner, Tribune, be interested? FitzSimons replied that he's gotten no indication that Time Warner has any interest in selling out of the WB.

Political category humming: Governor races
Candidates for governor in two states, proponents and opponents of ballot initiatives in California and an unusual campaign targeting a prosecutor in Texas are keeping the political ad category alive despite the odd-numbered off-federal election year. It's especially hot in New Jersey, where two rich candidates are squaring off. According to the Associated Press, between the primaries and the upcoming general election, US Senator Jon Corzine (D-NJ) has already spent 23.5M dollars that he found in his own wallet; and Republican Doug Forrester has spend 21.7M, cash which was also tucked away in his own back pocket. And that doesn't begin to account for cash raised through the usual channels. In Virginia, Democrat Tim Kaine is duking it out with Republican Jerry Kilgore (and independent Russ Potts), and the airwars are just beginning to heat up with the introduction of an emotional ad from Kilgore accusing Kaine of being soft on the death penalty. The ads have been described as both powerful and loathesome (depending on your point of view). Regardless of where you stand on that, what they are likely to do from a media perspective is inspire further advertising.

Political category humming: Other races
In California, where no political offices are at stake, Republican Governor Arnold Schwarzenegger is waging war on the Democratic legislature via a series of ballot initiatives. What most Californians are agreed upon, however, is that they aren't much interested in the vote, other than to balk at the expected 52M-55M pricetag just to hold it. Both sides are investing in highly targeted media campaigns to motivate small groups of individuals which have a high stake in the outcome of the initiatives - - Democrats in particular are said to be using television and radio to that end. Then there's the case of Tom Delay (R-TX), facing indictment in Texas on campaign finance chargers. According to a Texas television station, Delay is availing himself of free time whenever possible. A report from ABC KLTV 7 in Tyler-Longview-Jacksonville says he's taken to the airwaves, radio and TV, over 20 times since 9/28/05, the day the first indictment went down. And he's getting a helping hand from watchdog Free Enterprise Fund in the form of a TV/radio ad comparing prosecutor Ronnie Earle to a bad dog. FEF's reason for being is to buy radio and TV time to provide, among other things, "...timely and tactical policy guidance to members of Congress..."

FTC nails supplement subsidiary end-around
NBTY Inc. (once known as Nature's Bounty Inc.) was ordered way back in 1995 to stop making inaccurate claims about the benefits of using its products. However, a subsidiary - - Dynamic Essentials Inc. - - went ahead and marketed "Royal Tongan Limu," a seaweed extract said to "...cure, prevent, or treat a range of diseases and disorders such as allergies, diabetes, cancer, and Alzheimer's disease." And for those of you who dislike dieting and exercise, and would prefer to lose weight during your sleep, there's "Body Success PM Diet Program." The situation is being handled via a consent decree, terms of which will require NBTY to pay a 2M civil penalty and another 250K in consumer redress. "Misleading health claims prevent consumers from getting useful information and can delay treatment for serious medical conditions," said Lydia B. Parnes, Director of the FTC's Bureau of Consumer Protection. "Companies already under order for making deceptive health claims should know better than to try it again."

RBR observation: Such ads also make your station look silly at best when you make them part of your own spotload diet.

Conference Calls Q3 2005

Tribune by the numbers
Here's a look at Q3 for the Tribune Company.

Tribune Company, Q3 2005
Broadcasting & Entertainment Division
( in thousands)
Segment	Revs.	Change	Cash flow	Change
TV	306,649	-6.2%	105,338	-21.0%
Radio/Ent.	115,807	9.7%	38,264	111.9%
Total	422,456	-2.3%	143,602	-5.2%
Publishing Division
Publishing	980,354	-0.1%	212,028	21.7%
Tribune Company
Total	1,402,801	-0.8%	342,936	9.3%

Adbiz©

Fred Flintstone "Trusts the Midas Touch" in new spot
Two of the earliest automobile drivers - - Fred Flintstone and Barney Rubble - - appear in a new commercial for Midas as part of its "Trust the Midas Touch" campaign. In the spot, Fred and Barney appear in a Midas shop with questions for the Midas mechanic, "Is it true you do more brake jobs than anyone else and you guarantee all of your work?" asks Fred. A mechanic responds that Midas is the #1 brake repair provider with two million jobs annually and confirms the Midas lifetime guarantee then pauses to ask, "Do you smell something burning?" Barney quickly quips that the smell is Fred's sore, red feet - his old brakes. The spot ends with the famous "Trust the Midas Touch" tag sung by Fred and Barney. DDB Chicago blended the animation with real footage, mirroring the set-up of other "Trust the Midas" spots, but casting Fred and Barney as the customer. Representing Midas, DDB Chicago worked closely with Warner Bros. Consumer Products who handles the licensing of the Hanna-Barbera library of characters including The Flintstones, Scooby-Doo and The Jetsons, among others. Warner Bros. Animation created the animation for the spot.

Bulk of Unilever biz goes to Bartle Bogle Hegarty
Unilever named Bartle Bogle Hegarty as the global creative AOR of its 280 million account for the detergent brands grouped under the platform "Dirt is good" (Omo, Persil and Skip in Europe; Wisk and Sunlight in North America, and Omo in South and Central America). The move ends a review that included incumbents JWT and Lowe against BBH. Lowe previously handled two-thirds of the "Dirt is good" billings; JWT the rest. Lowe will keep a small portion of the work for Omo in Asia, Africa, Brazil, Bolivia, Paragua and the Caribbean, the company said.

ExxonMobil in review
ExxonMobil is reviewing its corporate ad account, worth reportedly 30-40 million in billings. AAR Partners is handling. TM Advertising Irving, Texas, part won the account in March 2002. TM and McCann NY will team to defend.

Mississippi Media RAMPS up
Gulf Coast recovery
Triad Broadcasting SVP Steve Fehder announced subsidiary Biloxi-Gulfport's Mississippi Media Broadcasting is donating 1-million in free radio advertising to Katrina-ravaged businesses in the region. The Rebuilding Assistance Marketing Program - - RAMP - - launches in cooperation with local Gulf Coast Chambers of Commerce. All six Mississippi Media radio stations in Biloxi-Gulfport are sponsoring RAMP - including Classic Rock WXRG, Active Rock WCPR, "The Monkey' CHR WXYK, "Hank" Classic Country WUJM, ESPN Sports Radio WXBD and News/Talk WTNI. Traffic One is also in the program. RAMP is targeted to begin advertising local businesses by the first week of November. Spots will run 24/7 Monday-Sunday. Each :60 commercial will feature two local businesses and include a message from the local Chambers. Mississippi Media will handle creative copy, scheduling and follow-up.

Media Business Report

Internet-cable giant in the works?
Rumors abound that Google and Comcast are in talks with Time Warner to acquire stakes in AOL. The plan would be to create an Internet portal powerhouse. Although AOL has suffered from subscribers to its dialup service moving to broadband connections, it still has lots of content - - and experience in generating content. Google would, of course, supply search capability and Comcast would provide broadband access to supplement that of Time Warner Cable. Time Warner CEO Richard Parsons says such talk is just "market rumor" - - but he didn't deny it, either.

RBR/TVBR Special Salute to Radio & TV

Vigilance In A
Time Of Crisis
In RBR/TVBR's November Solutions Magazine, we talk with WWL-TV GM Bud Brown and WWL-AM GM/Entercom Market Manager Phil Hoover about the importance of being two of the only stations that continued broadcasting throughout hurricane Katrina. These are great reads with touching stories about heroes, saving lives and helping those in need with information.

We all in the Radio and TV business have been trying to say - 'Thank You to the broadcast communities of New Orleans and Gulfport and everywhere else for upholding our end of the deal to the American public. May free broadcasting be forever.'

If you'd like to congratulate the broadcast community for showing what it does best, we still have a few ad positions available in this amazing 5-page feature.

Contact June Barnes at [email protected] at 803 731 5951or
Jim Carnegie at [email protected] at 813 909 2986

Media Markets & MoneyTM

Hearst-Argyle sees Q3 at 163M
After withdrawing its Q3 guidance in the wake of Hurricane Katrina, which affected its TV stations in New Orleans and Jackson, MS, Hearst-Argyle now says it expects to report Q3 revenues of approximately 163 million. That's at the low end of the original guidance of 163-172 million, but still within the original range. However, Wall Street analysts had been looking for a couple of million more.

Washington Beat

NBC/Telemundo outwrestles
Univision in Phoenix
The Phoenix DMA is one of the top ten in the US in terms of Hispanic population, but has only one full-power Hispanic television station, Univision's KFPH-TV 13. NBC/Telemundo is there, but with a low-powered Class A station on Channel 11, KPHZ, licensed to Holbrook AZ, a community within the DMA but physically distant from the Phoenix urban area. Telemundo has persuaded Community Television Educators to swap noncommercial KDTP-TV 39 for Channel 11 (in a deal which includes unspecified compensation) - - requiring the licenses of both to be changed via FCC rulemaking from commercial to noncommercial status and vice versa. Univision objected to the move, saying that thanks to cable carriage, Telemundo has access to just as many viewers as does its own station. The FCC came down on Telemundo's side, however, noting the preferential status full-powered stations have over Class As. In particular, the Telemundo station in Phoenix was disadvantaged on a Cox cable system by its placement on a tier with an extra fee attached over the amount charged for the basic tier where all full-power TVs are carried. FCC agreed that the Telemundo station was further disadvantaged to participate in the DTV transition with lower statue. It finally noted that the disadvantages appeared to be reflected in ratings and revenues figures. Democrat Michael Copps weighed in on the decision, saying it was a rare occasion where disadvantaging a noncom (albeit with its own blessings) was warranted because the move actually increased competition and service to a significant niche audience.

Ratings & Research

Educational reference sites spike 22%
Nielsen//NetRatings reported that educational reference websites attracted nearly 46.4 million Web users to reach 31% of the active Internet universe in 2005. This marks a 22% jump in the category from the previous year, which can be attributed mainly to the triple-digit growth of Wikipedia and Yahoo! Education. Wikipedia, the group-edited web encyclopedia, ranked as the #1 fastest growing educational reference site, attracting nearly 13 million unique web users in September. The free online tool hosted by the Wikimedia Foundation, grew 289% in year-over-year growth. Yahoo! Education, the second fastest growing educational reference site in September, drew more than three million web users to search the available online reference tools, up 205% from last year. Reference tools available for search include: a Spanish and English dictionary, thesaurus, literary quotes, Shakespeare's works, a world factbook and the Bartleby.com edition of "Gray's Anatomy of the Human Body." Another educational reference site that experienced notable year-over-year growth was eHow, which spiked 97%. CollegeBoard.com and City-Data.com rounded out the top five fastest growing sites each garnering 58% in year-over-year growth. Nielsen//NetRatings found that more than half, or 53%, of the individuals who frequented the educational reference category of sites were college-educated adults aged 35+ in September. Overall, adults between the ages of 35-49 led the age groups in usage, garnering 37% of category's audience, compared to 16% of web users under age 18. More than two-thirds of last month's educational reference web users, or 69%, attended college, while nearly half had received some type of college degree. Grammar school students comprised more than 11% of the audience, as high school-educated students comprised nearly 19%.

Engineering

iBiquity Digital launches
HD Radio upgrade program on eBay
iBiquity Digital, the sole developer of digital HD Radio technology, announced the launch of a trade-in program on eBay designed to help consumers trade in their old analog radios to receive a rebate on a new HD Radio receivers. Available at www.ebay.com/hdradio, the program allows anyone to trade in their old radios for cash payment when they purchase a new HD Radio product on eBay or elsewhere. Until 1/31/06, anyone who purchases a new HD Radio on eBay or through other retailers will be eligible to receive an additional 20.00 mail-in rebate. The iBiquity radio trade-in process is completed in four steps:

Step 1: Click on the "Trade in your old radio" link on ebay.com/hdradio.
Step 2: Select the appropriate radio trade-in estimator and receive an instant estimate on the value of the analog radio you plan to trade-in.
Step 3: Upon receipt of a submission acceptance email, print a prepaid shipping label and ship your items to the trade-in center.
Step 4: After receipt of the trade and proof of purchase of any new HD Radio product (including, but not limited to, those purchased on eBay), participants will receive a check from HD Radio for the trade-in value of their old radio.

Transactions

2.3M WXER-FM Sheboygan WI (Plymouth WI) from RBH Enterprises Inc. d/b/a Yellow Dog Broadcasting (Randal B. Hopper) to Midwest Communications Inc. (Duey E. Wright). 100K escrow, 50K non-compete, balance in cash at closing. Superduopoly with WHBL-AM, WBFL-FM, WHBZ-FM. [File date 9/16/05.]

950K KBID-AM Bakersfield CA from AGM California (L. Rogers Brandon) to Force Broadcasting LLC, a subsidiary of Gore-Overgaard Broadcasting Inc. (Harold W. Gore, Linda Johnson-Hayes). 90K escrow, 535K cash for station assets; 45K escrow, 280K for tower real estate assets. [File date 9/16/05.]

Stock Talk

Uncertainty on Wall Street
Growing concerns about inflation have Wall Street traders nervous, keeping a cap on trading. The Dow Industrials were more or less flat yesterday, slipping a fraction to close at 10,217 in a mixed day of trading.

Radio stocks were also mixed. The Radio Index edged up 0.178, or 0.09%, to 189.424. There were no big gainers or losers. Entravision rose 2% and Journal fell 2.8%.

Radio Stocks

**Here's how stocks fared on Thursday**
Company	Symbol	Close		Change	Company	Symbol	Close		Change
Arbitron	ARB		38.20	-0.05	Jeff-Pilot	JP		52.50	+0.01
Beasley	BBGI		13.94	+0.20	Journal Comm.	JRN		13.44	-0.39
Citadel	CDL		13.83	-0.14	Radio One, Cl. A	ROIA		12.06	-0.18
Clear Channel	CCU		30.95	-0.16	Radio One, Cl. D	ROIAK		12.06	-0.15
Cox Radio	CXR		14.44	+0.11	Regent	RGCI		4.96	-0.02
Cumulus	CMLS		11.09	-0.04	Saga Commun.	SGA		12.39	+0.17
Disney	DIS		23.43	+0.09	Salem Comm.	SALM		17.90	+0.06
Emmis	EMMS		19.60	-0.04	Sirius Sat. Radio	SIRI		6.11	-0.19
Entercom	ETM		29.14	-0.51	Spanish Bcg.	SBSA		6.60	+0.09
Entravision	EVC		7.51	+0.15	Univision	UVN		25.03	-0.06
Fisher	FSCI		46.20	+0.29	Viacom, Cl. A	VIA		30.95	+0.02
Gaylord	GET		44.39	-0.47	Viacom, Cl. B	VIAb		30.93	+0.13
Hearst-Argyle	HTV		24.29	+0.20	Westwood One	WON		18.72	-0.03
Interep	IREP		0.52	unch	XM Sat. Radio	XMSR		30.94	-0.38
International Bcg.	IBCS		0.01	unch	-	-	-	-	-

Bounceback

Send Us Your Opinions We want to
hear from you.
This is your column, so send your comments to [email protected]

Share The Voice

'Today's Perspective'
Christmas Marketing of Biblical Proportion -
iPod now with Video.
www.jimcarnegie.com

Radio Media Moves

Hayes moves up
Infinity Broadcasting has promoted Drew Hayes to VP of Programming for WBBM-AM & WCKG-FM Chicago. He had been Operations Manager of WBBM-AM.

Stations for Sale

Western Colorado Powerhouse
100,000 watt C1, Scenic high growth area, new RF plant & coverage, Positive CF, big upside potential, $1.5m -- Call 970 250 9611
[email protected]

More News Headlines

WideOrbit celebrates National Traffic Directors Day
WideOrbit, a provider of radio and television traffic, sales and promo systems software, announced an agreement to provide membership in The Traffic Directors Guild of America for all of its client station Traffic and Continuity department personnel. The program, the first of its kind for a Traffic Software provider, provides added benefits for WideOrbit customers through one-year memberships in the non-union membership association. The commitment was timed to coincide with NTDD - - National Traffic Director's Day on 11/2. TDGA conducted a pilot program for WideOrbit over the last year, and with its announced expansion of the program will include full membership dues for personnel at more than 340 radio and television stations and cable networks, worldwide.

October RBR/TVBR Digital Magazine

Radio News ®
HD consortium in the works

GM Talkback
TV and Radio GM's talk about Local auto dealer ad dollars and what trends they see.

Read RBR/TVBR in 2 simple steps:
1.Create a simple account with Zinio and download the Zinio Reader.
2. You can then download the
October Issue of RBR/TVBR

RBR Radar 2005

Radio News you won't read any where else. RBR--First, Accurate, and Independently Owned.

Apple unveils Video iPod
Big radio Problem
Capable of playing videos, evolving the ubiquitous music player into a multimedia platform for everything from TV shows to music videos. Videos will now be sold alongside songs on Apple's iTunes Music Store - - including ABC-TV and Disney Channel shows.
RBR observation: First the iPod was a threat to radio listening. Now it's a threat to TV viewing. At least Disney/ABC had the foresight to step up and grab a financial stake in this new challenger to its own video programming delivery system. Publisher note: For how the iPod Grinch is about to steal more than this years TV Christmas read today's perspective at 'Carnegie Cuz Network'
10/13/05 RBR #201

The Wall Street view on PPM
It appears Wall Street investors have pretty much the same questions as broadcasters about Arbitron's Portable People Meters (PPM) - - how much will it change ratings, who gains, who loses, and when might it be implemented? Stearns hosted Arbitron Sr. VP Jay Guyther on a conference call to discuss the data obtained thus far from the ongoing PPM test in Houston. With radio ratings down in morning drive and TV viewership up, in part because PPM measures out-of-home viewing as well as in-home, one investor wanted to know whether Arbitron would pursue using PPM only for TV if radio broadcasters resist.
RBR observation: Nielsen may be hesitant about PPM, but some of its clients are pushing hard for it to adopt Arbitron's passive measurement system. Even some of the most vehement critics of Nielsen's Local People Meters (LPM) have told us good things about what they've seen in the PPM data for TV in the Philadelphia and Houston tests. We still say Arbitron and Nielsen do a power lunch and move forward into 2006.
10/13/05 RBR #201

Who got the boot at Clear Channel?
Corporate headquarters is keeping mum about who were the two employees fired. RBR/TVBR sources confirm that Michael Saunders is out the door at WWPR-FM New York, where he had been Program Director. KHTS-FM San Diego Program Director Diana Laird and Donnie Anderson, known on the air as Donnie Michaels also named. Sony BMG's settlement with New York Attorney General Eliot Spitzer outlines the payola goods.
RBR observation: Surprise nobody at Clear Channel wants to talk or return phone calls which is a bad move. Best way to clean the slat is to come clean and be a leader in this mess. RBR hunch is that if payola goods are floating around bet more eyes are looking deeper. Face it RBR could gather numbers of people that will go off the record sighting of payola cases of decades. The big issues were back in the mid 1980's when organized crime was involved and that ended up on the scrap pile.
10/13/05 RBR #201

Learn from Gannett's admission
Double digit quarter for Gannett that's not a positive. We're talking TV division revenues down 19.3% to 166.4 million and operating cash flow down 35.2% to 69 million. There was no positive movement in the vital auto sector for either TV or newspapers. Gannett is in the hunt for any TV and newspaper properties that come on the market. However, he said paying 16 times broadcast cash flow for a well run TV station just doesn't make sense.
RBR observation: While Gannett doesn't own radio stations any more, folks in radio should also be concerned about Dubow's comments on the lack of momentum in the auto sector. Until auto gets back in gear, it's going to be tough to grow core revenues significantly in radio or TV. We would note that one group owner recently noted that dealers' used car lots are overflowing as a result of trade-ins from the automaker's employee-pricing campaigns. If your station isn't working the "pre-owned" sector, that's one area worth looking into.
10/12/05 RBR #200

Infinity cans corporate
research staffers
Infinity Broadcasting has fired its corporate research department, including Tony Jarvis, EVP/Research; Cindy Rosenblum, Research Director/Programming and Marketing; and Pixie Seth, Research Analyst. No comment from Infinity on why. RBR observation: Can only speculate - Money and Margins.
We all knew what to expect after reading Gannett's monthly reports. What's of most concern, though, were Dubow's comments on the lack of momentum in the auto sector. Until auto gets back in gear, it's going to be tough to grow core revenues significantly in TV. We would note that one group owner recently noted that dealers' used car lots are overflowing as a result of trade-ins from the automaker's employee-pricing campaigns. If your station isn't working the "pre-owned" sector, that's one area worth looking into. We have seen two TV Presidents out of work due to what we assume similar problems - and TVBR sees more heads rolling because someone has to take the bullet.
10/12/05 RBR #200

Local Sales Manager
Twin Cities at KFAN-AM 1130, America's premiere Sports Talk station, home of the Minnesota Vikings and Timberwolves. LSM needed at Clear Channel Radio Minneapolis-St. Paul. Have first hand experience developing direct sales with an understanding of Sports marketing and what it can do for your clients? Can you build, lead and motivate a winning Sports sales team? Got Game? Bring your winning attitude and business savvy to KFAN. See Radio Careers

Keep Your PC Clean

With the ever growing importance of computers in our daily lives and our businesses, it is important to remember that software and hardware often need attention too.
Rules For The Road To 2006:

1. Windows Update
(run it every two weeks)
2. Microsoft is putting out "critical" updates every month. Turn Auto-Update On. When it asks you to install the new updates - say Yes!
3. Virus Protection (make sure your system is up to date) Norton, McAfee - all flavors of the same ice cream. We like ice cream right?
4. Application Updates - Office - Lotus Notes, all software typically has updates, make sure you update your software once per month.

Other Links

State Associations

Contact Us

Publisher question:
Reading RBR from a friend?
Receive your own morning copy at www.rbr.com

Help Desk

Having problems with our epapers?
Please send Questions/Concerns to:
[email protected]

If you wish to unsubscribe
to RBR ONLY, use this link

If you wish to remove your name completely from our database use this link __UNSUB__

RBR Epaper -- 108 annual
or just 9 a month