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Volume 24, Issue 50, Jim Carnegie, Editor & Publisher
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Tuesday Morning March 13th, 2007
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Radio News ®
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 More trouble for CCU buyout bid
With the vote next week (March 21st), it is looking more and more likely that shareholders may vote down the proposed 26.7 billion bucks deal to take Clear Channel Communications private. The Glass Lewis advisory firm has told its institutional investor clients that they should vote against the buyout, saying the offer of 37.60 per share is too low. Glass Lewis estimated that CCU should be worth 39.71 to 41.40 per share and it pooh-poohed suggestions that the company's stock price will plummet if the deal is shot down. Proxy Governance recently advised its clients to vote for the buyout, although its endorsement was less than enthusiastic (3/5/07 RBR #44). Still to be heard from is the biggest proxy advisory firm, Institutional Shareholder Services. Approval by two-thirds of all outstanding shares is required for the sale to go to closing and that is looking like a very high hurdle to clear.
Clear Channel fends off spate of license challenges
Six separate filings have turned up at the FCC challenging various license renewals by subsidiaries of Clear Channel. There are six different complainants (or groups of complainants), but one attorney, Dorann Bunkin of Wiley Rein LLP, handed all six items. All were dismissed. Marvin J. Tick was ticked off that somebody on WISN-AM Milwaukee used the terms "wetbacks." Edmund Beailieu was disappointed that WABI-AM Bangor ME switched from a music to a Talk format. Cynthia D. Lewis said that a WVAZ-FM Oak Park IL (Chicago) personality - Tom Joyner, it turns out - defamed her and her family way back in January 2002. Robert Meshanko complained that the quality of the programming on WTVN-AM Columbus OH has been going down, even as the vulgarity is on the rise. A quintet of complainants said that two Sacramento stations, KFBK-AM Sacramento and KSTE-AM Rancho Cordova, are biased, "presenting only one-sided, predictable opinion on most issues and even blatantly endorsing one political party." And a pair of complainants protested specifically the "Trish and Holly" show on KID-AM Idaho Falls ID. As no evidence of indecency or obscene speech was presented, the FCC had no power to do anything about any one of them.
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Zell bid for Trib 13B
13 billion bucks was believed to be the target price when Tribune Company began soliciting bids, so word from Barron's that the Sam Zell proposal hits that mark explains why it is getting serious consideration. The plan, though, is to heap lots of debt on very little cash. Zell would reportedly put up only 300 million, with 12.7 billion in debt to fund the rest of the deal. According to the Los Angeles Times, which is owned by Tribune, the Zell bid may be up for a vote when the company's board of directors meets this Saturday.
RBR observation: One member of the mainstream media has finally figured out that Sam Zell is not a media virgin. Yes, most of his billions came from real estate, but some of his fortune was from his investment through much of the 1990s in Jacor Communications. The LA Times story recounts that Zell "bought smart and sold smart," making 1.3 billion from an initial 70 million investment in Jacor when it was sold to Clear Channel. What does Zell have up his sleeve this time? The LA Times article spells out a theory from some tax experts on how he might be planning to use an ESOP (Employee Stock Ownership Plan) to make principal payments as well as interest payments tax-deductible for the reorganized Tribune Company. Very clever!
 New branch for Thompson's career?
Fred Thompson wouldn't be the first actor to enter politics. Indeed, it wouldn't be the first time he himself entered politics, with a stint as US Senator from Tennessee on his resume. Numerous reports say that the one-time portrayer of Arthur Branch on NBC's "Law & Order" may be considering a run for the White House. Former Sen. Howard Baker (R-TN) and current Rep. Zach Wamp (R-TN) have been boosting the possibility of a run for Thompson, who has gone only so far as to say he's thinking about it and will leave the door open. His most recent Washington-related activities have included shepherding then Supreme Court nominee John Roberts through the Senate confirmation process and raising funds for the defense of former Vice Presidential aide Lewis "Scooter" Libby.
RBR observation: This makes two Thompsons considering a White House run, both with broadcast credentials. Fred's, of course, are mostly on the television side, although he is currently a commentator on ABC News Radio. Former Wisconsin Governor Tommy Thompson is part of the ownership lineup of recent radio start-up Armada Media.
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News media react to splintered audience
The Project for Excellence in Journalism says that it looks like a pivotal point has been reached in the news business. This has been caused by the fact that the ever-increasing number of news sources has reached the point where almost all news venues are losing audience at the same time. The exceptions are only two, and one of those - on-line - isn't so much continuing to gain, but rather has hit a plateau. The one and only media classification measured by PEJ that is gaining is Ethnic, fueled by the rapidly increasing Hispanic population and the outlets rushing in to serve it. PEJ notes that most are acknowledging this as a new reality and are looking for new ways to deal with it. One way is cross-pollination - almost every news outlet, regardless of media, has a web presence. Another is what PEJ says Wall Street calls "hyper localism." Yet another is to stake out a personality/opinion niche, with CNN's Lou Dobbs and MSNBC's Keith Olbermann served up as examples. PEJ notes that all of these strategies come with inherent risks. Localism can simple equal doing less. Opinion branding can equal bias. Either can lead to irrelevance. "The effect is more than just audiences migrating to new delivery systems," says PEJ. "Technology is redefining the role of the citizen - endowing the individual with more responsibility and command over how he or she consumes information - and that new role is only beginning to be understood." Against this backdrop, there is at least one positive note for journalists, and that is the difficulty new media has had in becoming a true player in the news game. PEJ notes that the difficulty along these lines experienced by the likes of AOL and Yahoo indicate that the day of the old-fashioned news room may not yet be over. More to come.
 50 stations are Crystal finalists
The National Association of Broadcasters announced the 50 finalists for the 2007 Crystal Radio Awards competition. Since 1987, the NAB Crystal Radio Awards have recognized radio stations for their outstanding year-round commitment to community service. Crystal Radio Award finalists were chosen by a panel of judges representing broadcasting, community service organizations and public relations firms. Finalists will be honored and winners announced at the Radio Luncheon, Tuesday, April 17th, during NAB2007 in Las Vegas. Rick Dees will be inducted into the NAB Broadcasting Hall of Fame during the luncheon and the featured speaker will be Brian Cooley, editor for CNET.com.
| This year's Crystal finalists are: |
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Leverage Your Station's Brand
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Advertisement
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 The Fast Track to HD at NAB
Free seminars on how to meet and defeat the competition with ready-today strategies for HD Radio, Multicasting, Messagecasting and Internet Broadcasting.
| More info on www.bdcast.com |
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| Wall Street Media Business Report TM |
Strong Q4 finish for Salem
Q4 revenues were up double digits for Salem Communications. "We achieved total revenue growth of 10.9% in the fourth quarter of 2006 due to the strong performance of our non-broadcast media business, continued development of our News Talk stations and our consistent block programming business. Our Internet and publishing businesses posted six million in revenue, more than doubling their revenue from the prior year. Radio broadcasting grew revenue by 5.5% to 53.7 million, led by a 19.6% increase in revenue from News Talk stations and by a 9.3% increase in revenue from block programming on our Christian Teaching and Talk stations. This revenue growth was offset by increased investment in marketing, promotion and local programming talent at certain of our News Talk stations, which reduced our station operating income for the quarter. We consider these investments an important step in driving our less developed radio stations to long-term profitability," said CEO Ed Atsinger. Station operating income (SOI) decreased 1.4% in Q4 to 19.6 million. In his conference call with analysts, Atsinger said SOI will be down for a while because of the increased spending on marketing to promote its News Talk stations, but he sees a long-term payoff for that in higher ratings and revenues. Also, Atsinger said Salem is in talks to sell off some more of its non-core stations, although he gave no details on what is for sale.
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Ad Business Report TM
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 MediaMonitors examines
Phoenix, soft drink spot data
March kicks off not only March Madness for college basketball, but for our fair weather friends, it also brings us Major League Baseball's Spring Training in Florida and Arizona. MediaMonitors took a look at the Phoenix market where the 54th Cactus League season has begun with 12 Major League teams taking the field. Phoenix is an All-American city and the top spots for the week sure look like America. GEICO comes in #1 with 4006 spots, with Shane Company logging 3368 commercials to take the #2 position for the week. HD Digital Radio Alliance (#3) continues their campaign with 2816 in the land of the sun. Paramount Equity Mortgage at #4 ran 2689 units, while Toyota moves #6 to #5 with 2171 commercials. Sleep America ran 2040 spots with Verizon in at #7 with 1924 spots. Midway Chevrolet jumped from #23 up to #8 with 1811 units in their campaign. Audio Exp. Mobile-One TX Quality was the 9th biggest advertiser on radio with 1811 spots, with Chrysler - Jeep - Dodge coming at #10. Since the middle of the nineteenth century, Americans have been consuming carbonated beverages. And the Coke - Pepsi wars are famous, while the new Coke - Old Coke controversy was infamous. This product line has always used radio to sing their jingles and sell their soda to people of all ages. Last week, Dr. Pepper was the #1 soda pop on the radio with 8180 spots. Coca-Cola's Cherry Zero was #2 with 4513 commercials. And the campaign for Coca-Cola Zero was in at #3 sporting 2893 units. Mountain Dew was #4 with 2825 spots, while Diet Pepsi was in at five running 2396 spots. Coca-Cola was #6 with 2118 and Pepsi was #7 with 1634 radio commercials. #8 was Coca-Cola Vault with 1194 spots. Diet Dr. Pepper was #9 with only 244 spots, and Sprite was in at #10 with 204 mentions. Interestingly, out of the top twenty five in this category, The Coca-Cola Company products are in 7 of the slots, with Pepsico products taking 8 positions. The war of the titans continues.
Jamaica Tourist Board signs with Ruder Finn
Ruder Finn has re-upped with the Jamaica Tourist Board to represent the tourism agency in The Americas. The three-year contract began 2/1 and is headed by Gail Moaney, EVP and director of the Travel & Economic Development practice. According to Richard Funess, president of Ruder Finn/Americas, "The winning proposal, 'The Next Generation of Genius,' capitalizes upon the unique elements of Jamaica's culture that were incorporated into the original 'Genius of Jamaica' campaign, and is designed to elevate it to the next level. It is rooted in an "ambassador" program that will utilize Jamaicans who embody the essence of their chosen field, in order to effectively share the Jamaican experience." Areas such as design, art, music, literature, natural beauty, cuisine, performing arts and sports will be profiled and woven into the execution of the program as Ruder Finn tells the Jamaican story to the world. Media relations, promotions, marketing deals, television and film outreach, special events and crisis communications were presented as part of an integrated campaign to bring "The Next Generation of Genius" to life. Ruder Finn singled out solutions to challenges such as the new passport requirements as well as opportunities to leverage new travel trends. The program will capitalize on the strengths of leaders and tourism partners in the Jamaican community, and drive every initiative towards the consumer, travel agents and partners.
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| Media Markets & Money TM |
Eagle soars over Georgia
Cecil Staton and Joe Sam Robinson have inked a deal which will double their small-town Georgia radio group. Communications Capital Company II of Georgia, headed by Woody Stover and Charles McLravy are selling a seven-station group to Staton's and Robinson's Georgia Eagle Broadcasting Inc. Eddie Esserman of Media Services Group represented the sellers in the 2.3M deal. When added to Eagle's other stations, a daisy-chain cluster is set up running from the center of the state eastward, roughly along the I-16 corridor. The chain, outside all Arbitron markets, uses the old contour method, under which it forms seven different clusters. Coming in the deal are WWNS-AM/WPTB-AM Statesboro, WSYL-AM/WZBX-FM Sylvania, WDXQ AM & FM Cochran and WMCD-FM Claxton. Georgia Eagle already owns WCEH-AM/WRPG-FM Hawkinsville, WQZX-FM Pinehurst, WPMX-FM Statesboro, WHKN-FM Millen & WNNG-AM Warner Robins, and says it operates WQSA-FM Unadilla in an LMA.
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| Washington Media Business Report TM |
 Talking heads still tilting right?
Liberal watchdog website Media Matters for America has issued several reports along the lines of its latest, which is called "If It's Sunday, It's Still Conservative." The theme of these reports is that the lineups on the major Sunday morning gabfests has tended to run to the conservative side of the political spectrum. One of the loudest Congressional media watchdogs, Rep. Maurice Hinchey (D-NY), is taking his case to the public and the networks today in an effort to get some balance. He'll be joined in a press conference by Media Matters' Paul Waldman, Rep. Lynn Woolsey (D-CA) and Rep. Marcy Kaptur (D-OH). Media Matters says that the fact that Repbublicans have controlled both the White House and Congress has been used to explain the rightward tilt, but notes that this hasn't changed at either NBC or CBS since the Democrats came to power in Congress last November. Fox was said to be tilted right, but not as severely as the previously mentioned nets, and only ABC is said to have been balanced. Media Matters simply counts the guests, dividing them into Republicans/Democrats, conservatives/progressives, or left-leaning/right-leaning journalists, whichever is most appropriate.
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| Internet Media Business Report TM |
Virginia teen develops new Internet ad idea
An 18 year-old American college student from Virginia Sonny Lim has developed a somewhat unique ad idea in Scavengerhunterz.com. This website lets visitors go on virtual scavenger hunts and win cash prizes -- but it doesn't cost them a penny. The key is that the players have to visit sponsors' websites to find the answers to submit in order to win the cash. Sonny said she got the inspiration while watching ad flyers tumbling down the street in the wind -- unread. She believed the advertisers' money had not been well spent, and there had to be a better way. Even when she looked at the Internet, she knew that not all of the website banners and ads were read. So, with that still unexplained leap of insight, Sonny thought of scavenger games. Scavengerhunterz.com each week offers up featured websites. Participants (who pay nothing) go to the websites to find answers, and they submit all the answers to win cash prizes. Unlike some games, the more entries there are the higher the cash prizes will be, not lower. The price for a one-week run as a featured website is only 390 bucks. Unlike regular web advertising, the scavenger hunters must go to the business' website to get an answer to help them win the cash.
48% of brand marketers plan to use social tactics
JupiterResearch has found that 48% of brand marketers plan to use social marketing tactics in the next year, compared to 38% who did so last year. Detailed in a new report, "Social Networking Sites: Defining Advertising Opportunities in a Competitive Landscape," JupiterResearch defines social networking sites as Websites designed for members to create and post content, usually in the form of profile pages, primarily in order to communicate with each other. "Users between 18-34 are much more likely than older audiences to visit social networks daily," said Emily Riley, JupiterResearch Analyst and lead author of the report. "30% of frequent social networkers trust their peers' opinions when making a major purchase decision, but only 10% trust advertisements. Consequently, brand marketers must harness brand advocates and influentials by providing additional motivation for frequent networkers to engage in social marketing." Advertiser adoption of social tactics will increase competition for attention on social sites among users who are engaged in intense social activity with their peers. In addition to engaging brand advocates to involve social networkers, brand marketers must target interests and activities that attract frequent networkers, and earn trust by mastering social networking flow. "As brand marketers increase their use of social tactics, they are competing not only among themselves but also with frequent networkers," said David Schatsky, President of JupiterKagan. "Brand marketers must not act on social tactics as a broad category but, instead, create unique campaigns for different sites."
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| Entertainment Media Business Report TM |
 Sirius re-ups with NPR
Sirius Satellite Radio announced it has renewed an exclusive long-term agreement for NPR to continue programming two public radio channels. NPR Now (channel 134) and NPR Talk (channel 135) - include a wide-ranging slate of news talk, information, cultural and entertainment programming. Among the news and talk shows are Talk of the Nation, News & Notes, Fresh Air, The Diane Rehm Show, Day to Day, Marketplace, On the Media, Radio Times, Justice Talking, Latino USA and Forum. Entertainment shows include A Prairie Home Companion, Car Talk, Wait Wait...Don't Tell Me!, Chef's Table and Travel with Rick Steves. From the Top, Jazz Profiles and Soundprint are among the arts, culture and music series on the schedules. Additionally, Sirius will be the exclusive satellite radio home of a new morning news and information program for Adults 25-44 that NPR will launch in all media in September. Selected programs from NPR Now and NPR Talk will be available to subscribers also through Sirius.com and Sirius Internet Radio starting later in 2007.
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| Transactions |
1.01M WGSO-AM New Orleans LA from WGSO LLC (William Metcalf) to Northshore Radio LLC (W. Christopher beary, E. Ray Orill Jr., Bay Ingram, Don McMath, Mary Latter, Joseph Kunstler, G. Brice Jones, Sergio Barrias, David Rubin). 100K escrow, balance in cash at closing as adjusted wiht 370.5K held in post-closing escrow. If buyer decides to exit from current tower site, price is reduced to 992.5K. If station is ordered off tower site by owner, price is reduced to 9705K.. [File date 2/20/07.]
540K KVLG-AM/KBUK-FM La Grange TX from Fayette Broadcasting Corporation (Paris Schindler) to KBUK Radio Inc. (John Haworth, Dan Mueller, Terry Frazee). 10K escrow, balance in cash at closing. [File date 2/15/07.]
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| Stock Talk |
Wall Street excited by another buyout
News of a nearly seven billion bucks buyout of Dollar General by KKR put Wall Street traders in a buying mood, despite continuing bad news from the sub-prime mortgage lending sector. The Dow Industrials rose 42 points, or 0.3%, to 12,319.
Radio stocks went along for the ride. The Radio Index rose 1.145, or 0.8%, to 154.121. Clear Channel was the only stock in our index to decline. It fell 1.5% on news that the Glass Lewis advisory firm had advised clients to vote against the pending buyout. Salem rose 3.8%. After the closing bell it reported strong Q4 results.
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| Radio Stocks |
Here's how stocks fared on Monday
| Company |
Symbol |
Close |
Change |
Company |
Symbol |
Close |
Change |
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Arbitron
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ARB
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45.81
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-0.34
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Journal Comm.
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JRN
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13.12
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-0.01
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Beasley
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BBGI
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9.19
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-0.06
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Lincoln Natl.
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LNC
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67.67
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-0.19
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| CBS CI. B |
CBS |
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31.29
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+0.62
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Radio One, Cl. A
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ROIA
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7.04
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+0.05
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| CBS CI. A |
CBSa |
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31.24
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+0.63
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Radio One, Cl. D
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ROIAK
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6.99
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+0.01
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| Citadel |
CDL |
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9.76 |
+0.02 |
Regent
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RGCI
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2.95
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-0.02
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Clear Channel
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CCU
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34.85
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-0.54
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Saga Commun.
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SGA
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9.80
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+0.01
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Cox Radio
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CXR
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13.87
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+0.38
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Salem Comm.
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SALM
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11.80
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+0.43
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Cumulus
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CMLS
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9.47
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+0.17
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Sirius Sat. Radio
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SIRI
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3.37
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-0.05
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Disney
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DIS
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34.20
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-0.17
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Spanish Bcg.
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SBSA
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4.65
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+0.35
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Emmis
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EMMS
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8.11
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+0.11
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SWMX
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SMWX
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0.90
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-0.10
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| Entercom |
ETM
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28.01
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+0.30
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Univision
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UVN
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36.03
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+0.01
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Entravision
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EVC
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9.10
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+0.16
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Westwood One
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WON
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6.35
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+0.02
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Fisher
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FSCI
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46.55
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-0.57
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XM Sat. Radio
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XMSR
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13.70
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+0.08
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Hearst-Argyle
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HTV
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26.64
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+0.55
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Bounceback
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 We want to
hear from you.
This is your column, so send your comments and
a photo to [email protected]
More on the XM & Sirius merger
Is this a problem? I didn't mean for this to come out so scathing - but it ended up that way. Having followed the Luddite implementation of HD radio so far, I have to ask the question: is the merger of XM and Sirius a "serious" problem for terrestrial broadcasters, or just another excuse for the poor performance broadcast has been turning in the past few years?
Let's face reality: the DARS went out on a very thin limb when they started broadcasting: huge (and as yet unrecovered) costs for infrastructure, customer capture and advertiser recruitment. Yet they chose to make the unenviable investment in innovative technology, breaking ground in a completely new medium that happens to target a market already served by incumbent terrestrial broadcasting. DARS paid heavily to break this ground, and, if the market doesn't turn around for them soon, we may see several new meteors as the satellites are deorbited....
| Read the full reponse |
Brett Brennan, VP/CITO
Homenode Group Inc
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Below the Fold
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Ad Business Report
Examineing Phoenix
Soft drink spot data...
Media Markets & Money
Eagle soars over Georgia
Deal inked will double their small-town Georgia radio group...
Entertainment Media
Business Report
Sirius re-ups with NPR
An exclusive long-term agreement...
Internet Media Business Report
New Internet ad idea
Developed by at 18 yr old lets you go on virtual scavenger hunts...
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Stations for Sale
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NorthEast FM's For Sale
Clusters, standalones, sticks
8x - 12x BCF, 950K - 7.2M
[email protected] or
781-848-4201
10 TX, AZ, NC, and GA
FM radio stations at an exceptional value offered for sale. Broker cooperation encouraged. Please visit www.toweritrust.com for complete information including pricing.
 Market your Stations For Sale
in our daily epapers.
Contact
June Barnes
[email protected]
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Radio Media Moves
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Back to Wichita
Tom Peters is returning to Wichita as morning host on KFTI-FM, which Journal Broadcast Group recently re-launched with a Classic country format. Peters was most recently on the air at KFKF-FM Kansas City.
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More News Headlines
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Disney and Y honor Clinkscales
Keith Clinkscales, Senior Vice President and General Manager of ESPN Publishing, has been chosen as the recipient of the 2007 Disney Media Networks Black Achiever in Industry Award, presented by the Harlem YMCA. He will receive the award Thursday, March 15, during ceremonies at the Marriott Marquis Hotel, New York. Clinkscales, this year's honoree from Disney Media Networks, is responsible for all US and international operations of the award-winning ESPN The Magazine. He also oversees ESPN Books and all new publishing-related business initiatives. Clinkscales previously served as a consultant on a variety of multimedia projects involving both ESPN and ABC Sports.
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SmartMedia Magazine
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Coming in April's Issue:
News Directors speak on content gathering and delivery in the new media world.
Branding: Michael Keller, chief brand officer for International Dairy Queen
OneonOne: George Beasley celebrates 45 years in the biz
AdBiz: Michael Bologna-- Mediaedge:cia Senior Partner, Director of Emerging Communications writes on VOD Advertising
Quarterly Stocks report
3M: Financial Roundtable Part II
Eng. & Tech: HD-2 equipment glitches Bonneville—Phoenix study
If you missed the
March issue...
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So you Don't miss
April's issue
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RBR Radar 2007
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Radio News you won't read any where else. RBR--First, Accurate, and Independently Owned.
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CRB rates would net
SoundExchange 2.3 billion a year
A very telling story from BetaNews: "Using new facts presented to us by several sources, especially Eric Ronning, managing partner of online radio advertising firm Ronning Lipset Radio, BetaNews can project with some confidence that the SoundExchange group would become a 2.3 billion dollar per year business should the rates the CRB accepted last week finally become ratified." More from the informative article:
03/12/07 RBR #49
Streaming websites pleading
for help on new royalty fees
As expected, the new, ridiculous Copyright Royalty Board copyright licensing fees for streaming radio stations has alarmed internet broadcasters. Here's a few that have so far crunched the numbers and realized their businesses are in immediate jeopardy:|Read the facts in RBR as it is your Future we are fighting for.
03/12/07 RBR #49
New internet royalties
draw fire on Capitol Hill
Rep. Edward Markey (D-MA), chairman of The House panel on telecommunications and the Internet, had harsh words for the U.S. Copyright Royalty Board's new internet audio royalty rates (3/7/07 RBR #46). It proposes raising the amount that commercial Internet radio broadcasters pay to labels by 30% retroactively to 2006 and through 2009. From a CNET News story: "This represents a body blow to many nascent Internet radio broadcasters and further exacerbates the marketplace imbalance between what different industries pay." NAB spokesperson Dennis Wharton told RBR: "It's a disappointing decision. If it stands, there will be less music choice for consumers and a technology would get stifled in its infancy."
RBR observation: OK NAB everyone has opened the door for you to go in for the lobbying stand up kill. RBR likes NAB's Dennis Wharton but his quote of disappointing if the decision stands does not stand very well for the NAB as radio's lobbying arm and freedom fighter in general. The movement for radio to cross market with the internet would be shut down. Don't worry about XM/Sirius be more concerned for your radio members paying dues from NYC to Minot, ND as this will affect their bottom line, being competitive with other music services and the over all internet. Does RBR need to run radio's 2007 revenue forecast again to remind all that local radio is out their slugging it out every day to be competitive. RBR said it yesterday and says it again, NAB Get a Dog in this Fight and Fight for Radio!
03/09/07 RBR #48
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Hard finding that key person
to fill the important position at your organization? Media HeadHunters is the place that key media firms use to get results. See Media HeadHunters and get results with service--Period.
Need assistance
contact Cathy Carnegie
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