RBR's Daily Morning Epaper

2007: The Need for -- Ideas Working Now
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Volume 24, Issue 7, Jim Carnegie, Editor & Publisher

Thursday Morning January 11th, 2007

Radio News ®

What is wrong with NYC?
You've no doubt heard that New York radio stations have been hard hit by a revenue decline blamed in part on major advertisers experimenting with new media alternatives. But there are also listening changes in play. Analysis of Arbitron Fall 2006 data for New York by Victor Miller and the team at Bear Stearns finds bad news for most, but not all of the publicly traded radio companies, with 12+ listening down 4% from a year earlier. CBS dropped the most, 19%, but much of that is still being attributed to the loss of Howard Stern, although Bear Sterns noted that other CBS stations also posted losses. "CBS Radio's share of listening among persons 12+ fell by 19% to a 13.5 share of listening, down from a 16.5 share of listening in Fall 2005. Share of listening fell by 63% at WFNY-FM, which used to carry Stern programming. However, 12+ share of listening declines were also registered at CBS's news stations WINS-AM (down 14%) and WCBS-AM (down 19%). CBS is also in the process of re-formatting WNEW-FM, where listening share fell by 0.3 share points or 17%," the note to investors said. While down 2% to a 21.9 share of listening, Clear Channel is still the most listened to cluster in NYC. "The strongest rating performance came from Spanish Broadcasting, whose 12+ share of listening increased by 22% vs. the Fall 2005 rating book. SBS may have benefited from Arbitron's 'race/ethnicity' and 'language usage weightings' ratings methodology that was implemented at the start of the year. However, these changes were not enough to help Spanish-language operator Univision's results in the market, as 12+ share of listening at UVN's NYC radio stations fell by 14%. A year ago, Spanish Broadcasting trailed #3 operator Emmis by 3.7 share points. In Fall 2006, SBS narrowed the gap, and is currently 0.8 share points from claiming the #3 position in the market," the Bear Sterns team said. The analysts noted that while the first numbers out were for 12+, most of its analysis will come when data is released in a couple of days for the 25-54 "money" demo.
| View the Bear Sterns chart |

House Democrats make it official
Representative Ed Markey (D-MA) will retrieve the chair of the Energy and Commerce Committee's Subcommittee on Telecommunications and the Internet from Fred Upton (R-MI). Markey held it from 1987-1994 and has been ranking member since then. He left no doubt that he's aware of the issues on the telecommunications plate, as is indicated by his recitation of the laundry list. He said, "In this coming Congress the Subcommittee will have a full plate of issues to address. Included in the topics that the panel will explore in the coming months are the issues of broadband deployment, access, and affordability, network neutrality, the digital television transition, consumer privacy, telecommunications competition, the public interest in the digital era, spectrum management and wireless policy, Internet governance, and oversight of the Federal Communications Commission, the National Telecommunications and Information Administration, and the Corporation for Public Broadcasting." Although he didn't specifically mention media ownership, he did mention three principles often cited by those wishing to limit concentration, "...the traditional communications guiding principles of universal service, localism, and diversity." He also noted that opinions on many of the issues which come before the subcommittee cut across party lines, and promised to run it in a bipartisan manner.

RBR observation: The Senate Commerce Committee (which does not presently have a subcommittee mirroring Markey's) has already scheduled its first FCC hearing. Let's see how long it takes Markey to follow suit. From his remarks, it sounds like it won't be long.

Wounded journalists to be honored
The Radio and Television News Directors Foundation (RTNDF) will honor Kimberly Dozier of CBS News and Bob Woodruff of ABC News at the 17th Annual First Amendment Awards Dinner on March 8th in Washington, honoring the journalists who were severely injured while covering the war in Iraq. Woodruff and Dozier will receive the Leonard Zeidenberg First Amendment Award. Woodruff returns to the air next month for the first time since January 2006, when he was seriously injured in a roadside attack while reporting from Taji, Iraq. Dozier, while embedded with the 4th Infantry Division of the US Army in Baghdad in May 2006, was injured in an explosion that killed her two-man camera crew, as well as a US soldier and an Iraqi translator. The presentation of the awards will include a tribute to all journalists who have been injured or who died while covering the war in Iraq. RTNDF will also pay tribute to Roger Ailes of Fox News and Philip Balboni of New England Cable News, for their pioneering work in cable TV news. They will receive the 2006 First Amendment Leadership Award.

Catchphrases for 2007
Fresh from the coiner of metrosexual is a list of ten phrases or terms which may get, and generate, buzz during the year ahead. It is of the utmost importance for those in the communications business to be ahead of the curve when it comes to language usage issues, and it's even more important, whenever possible, to be ahead of the curve on the cultural trends underpinning the evolution of the language. Here then, are the 10, from Marian Salzman, EVP and chief marketing officer at advertising agency JWT: Adultescence, Bangalore Envy, Brand Sluts, Churchonomics, Cougars, Gastroporn, Microgeneration, She-E-Os, Truth Lite, and Unilanthropy. The list comes from Salzman's "Next Now: Trends for the Future," written with Ira Matathia. Does the list have you scratching your head? Are you wondering what they're talking about but don't want to wait for the book?
| Find the definitions here |

PTC scores violence
The Parents Television Council says that primetime violence on the six biggest broadcast networks continues to increase, and was found most frequently on programs aired by NBC during the 2005-2006 season. With 6.79 violent incidents per primetime hour, the Peacock led all comers, followed by CBS (5.56), Fox (3.84), ABC (3.80), and WB (3.52). UPN came in sixth with only 0.86 violent incidents per hour. Perhaps to their credit, the PTC study shows that the networks upped the violence ante as children were presumably heading off to bed, with a total average of 2.34 incidents from 8-9, 4.63 incidents from 9-10 and 9.43 incidents from 10-11, when Fox, WB and UPN drop out. It was in this time slot that NBC cemented its lead, showing 14.69 incidents per hour (CBS had 8.13 and ABC only 4.15). During the so-called 8-9 family hour, WB was the most violent, with 3.74 incidents; while the 9-10 lead went to CBS with 7.53 incidents. PTC says violence has increased 15.4% overall from 1998 to 2006. "This new study shows that violence on television is alarmingly more frequent and more disturbing than anything we've seen before. Children and families who watched primetime network television last season were treated to a frightening amount and degree of violence," said PTC's Tim Winter. He cited earlier PTC research which calls into the effectiveness of V-chip violence blocking technology.

RBR observation: Aren't you glad there's at least one television content issue that doesn't readily slop over onto radio programming? But this is of interest nevertheless. We don't pretend to be experts on this. But before we run out and create a whole new body of content law and regulation (and inevitably run afoul of the First Amendment), don't we need to establish that A) there is more violent crime in the USA; and B) TV is causing it? We hear different things about violent crime at different times, but we have a sense that it is not increasing at an alarming rate (with the possible current exception of New Orleans) and perhaps is on the wane in a lot of localities. We further feel that ABC, NBC and CBS are to be commended for scheduling their most violent offerings in the safe harbor 10PM hour. The bottom line is that conflict is a key element of drama, and has been well before the invention of television. If the networks are going to have to produce storylines in which the major plot line is the question as to whether or not little Johnny can scrape together enough money selling lemonade to buy that new bicycle bell he's been wanting, then the American public is going to vote overwhelmingly with their remote controls and go see what's on cable.

Ad Business Report TM

PPM kicks off today in Philly
Today Arbitron will "flip the switch" on Portable People Meter measurement in Philadelphia, beginning the first survey month in the planned two month "demonstration" period. The March monthly survey period (March 8 to April 4) will be the first "currency" ratings from PPM. That survey will deliver on April 25th. The following groups and stations are encoding, as of yesterday (note Clear Channel is still holding out): Beasley; CBS Radio; Greater Media; Nassau Broadcasting Partners; Millennium Radio Group; Radio One; WBEB-FM; WHYY-FM; NextMedia; Reading Eagle Company; Inner City Broadcasting; University of Pennsylvania; Cabrini College; Camden County College; Burlington County College; WHOL-AM; WVBV-FM; WCHE-AM; and Equity Communications. Panel installation is ongoing, and nearing completion, according to Arbitron. Based on Arbitron's target install of 2,040 persons age six and older, they are currently more than 90% installed. The panel will be proportional so that it can be projected to 100%. Panel composition looks good with generally good representation across key demos, including blacks, says Arbitron. "As always, younger demos, particular young ethnics, present the toughest challenge in terms of recruitment and compliance. We'll be working that constantly as we get closer to currency," a spokesman told RBR. Cell phone-only households are being recruited for the PPM service in Philadelphia. Nearly 10% of the installed panel are cell phone-only homes.

McGavren Guild to rep newly acquired Wilks stations
Interep announced that effective immediately McGavren Guild Radio will represent seven new radio stations which were recently purchased by Wilks Broadcasting in Columbus, OH and Kansas City. Interep already represents the remaining Wilks Broadcasting stations in Fresno, Reno and Lubbock. The Columbus stations include WAZU-FM, WHOK-FM and WLVQ-FM. The Kansas City stations are KBEQ-FM, KFKF-FM, KCKC-FM and KMXV-FM. All the stations were formerly represented by the Katz Media Group. Jeff Wilks, President of Wilks Broadcasting, said, "Shifting the representation of our newly acquired broadcast properties in the Kansas City and Columbus markets from Katz to McGavren Guild was an easy decision. McGavren's performance in our other markets has been exceptional and I am looking forward to them delivering the same solid results for Wilks Broadcasting in these two very important cities."

Insure.com signs with Limbaugh
Insure.com has signed a new live read deal with Rush Limbaugh. "Insure.com is thrilled to have signed Rush Limbaugh to help us with our 2007 branding plans," said Robert Bland, chairman and CEO. "Rush's adult audience is highly educated, diverse and involved. They are exactly the kind of people who are likely to buy insurance on a self-directed basis. Rush's unique and proven ability to resonate with and motivate this huge audience makes us even more excited about 2007 today than we were yesterday."

Media Business Report TM

Gannett, McClatchy, Tribune team for web ads
Newspaper publishers Gannett, McClatchy and Tribune will soon jointly sell display ads on their websites as a network targeting national advertisers with easier buying. The companies will likely to contribute 10% of their online ad space for the venture, Wall Street Journal reported. They hope to make an announcement early this year, but the deal could still fall apart, story said. Gannett CEO Craig Dubow outlined the plan a bit at a recent media conference, stating the goal is to create the largest network of newspaper- developed local sites for any advertiser to reach local consumers. The sites will offer advertisers guaranteed inventory availability, standard pricing, and simple billing.

Media Markets & Money TM

Clear Channel spins out of Santa Barbara
A seven-station radio cluster is headed to Rincon Broadcasting, itself headed by John Hearne and Roy Laughlin. The buyer has interests in Oxnard-Ventura, Lancaster-Palmdale and other California locations. The stations are KIST AM & FM, KTMS-AM, KBKO-AM, KTYD-FM, KSBL-FM & KSPE-FM. The price will be 17.3M cash, and includes a non-compete and an option for a pre-closing LMA. Clear Channel has the cluster intact with a little help from grandfather - the 17-station Santa Barbara Arbitron market as tallied by BIA is only large enough to support a six-banger - and grandfather won't be allowed to move in with the new owner. In its FCC filing, Rincon noted that it has proposed to sell either KIST-AM or KTMS-AM to Santa Barbara Community Broadcasting Company, leaving it with a two-AM, four-FM group.

Washington Media Business Report TM

Upton holds point for Republicans
on key subcom
He's no longer the chair, but Fred Upton (R-MI) will soldier on as Ranking Member of the House Energy and Commerce Committee's Subcommittee on Telecommunications and the Internet. Joe Barton (R-TX), who himself moved from chair to ranking member of the committee as a whole, just announced subcommittee assignments. Upton will be in the unusual position of outranking Dennis Hastert (R-IL) there., Hastert until very recently outranked all House Republicans as Speaker. He now will sit on Upton's key subcommittee, along with professional broadcaster Greg Walden (R-OR). Other members include Cliff Stearns (R-FL), Nathan Deal (R-GA), Barbara Cubin (R-WY), John Shimkus (R-IL), Heather Wilson (R-NM), Chip Pickering (R-MS), Vito Fossella (R-NY), George Radanovich (R-CA), Mary Bono (R-CA), Lee Terry (R-NE), and Mike Ferguson (R-NJ.

RBR observation: If one of these Reps belongs to you and your local community, all of your radio colleagues will be counting on you to keep them informed about issues of concern to the industry.

Internet Media Business Report TM

MTVN, Amp'd Mobile to create made for mobile programming
MTV Networks and Amp'd Mobile announced they are working together to create and distribute original made-for-mobile episodic series that will appear exclusively on Amp'd. The original programming will appear on MTV Networks' channels on Amp'd Live, Amp'd Mobile's entertainment portal and builds upon previous efforts such as "Sucks Less, With Kevin Smith" and "Lil' Bush: Resident of the United States." "Sucks Less, with Kevin Smith" -- one of the most successful original series in mtvU's history -- features iconoclastic filmmaker Kevin Smith teaching UCLA's first-ever mobile media production class where students write, shoot and produce the series which premieres on Amp'd Mobile. "Sucks Less..." was created in conjunction with mtvU, UCLA's School of Theater, Film and Television and Kevin Smith, who also served as Executive Producer. The original animated mobile series "Lil' Bush: Resident of the United States" was making the leap from mobile to television -- marking the first time that original content created for the mobile space has crossed over to a linear channel. The new series, originally produced for mobile by Amp'd Mobile and comedy writer/producer Donick Cary, will be co-produced by Cary, Amp'd, and Comedy Central, and is scheduled to launch later this year. Under the deal, MTVN will retain the rights to develop and cross-program the made-for-mobile projects for television and other platforms.

Ratings & Research

R. L. Polk:
Asian brands see dramatic rise in owner loyalty
One of the factors for sagging domestic auto sales? According to R. L. Polk & Co., regardless of age, consumers are consistently more loyal to Asian brands, versus European and domestic makes. In addition, for all brands, owner loyalty increases as the head of household gets older.
| Read More... |

Transactions

2.5M KWYH-FM Cheyenne WY; KGFA-FM Great Falls MT; WRXH-FM South Bend IN (Plymouth IN); WVSO-FM Youngstown-Warren OH (South Vienna OH); WLGY-FM Nanty Glo PA; WHNI-FM Rochester IN; WTHM-FM CP Augusta GA (Thomson GA); KSPF-FM CP Rapid City SD (Spearfish SD); KBEX-FM CP Bryan-College Station TX (Brenham TX); KOUX-FM Blytheville AR; KAEN-FM CP Melbourne AR; WWMU-FM CP Muncie IN; KOEN-FM CP Oberlin KS; KQRW-FM CP Windom MN; KTUR-FM CP Tucumcari NM; WDAH-FM CP Shenandoah PA; KHRE-FM CP Hereford TX; and KSHW-FM CP Sheridan WY from American Family Association (Donald E. Wildmon) to Educational Media Foundation (Richard Jenkins). 125K escrow, 875K cash at closing, 1.5M note. WTHM-FM CP is for Class C3 on 89.9 MHz with 8.5 kw @ 492'; KSPF-FM CP is for Class A on 90.9 MHz with 800 w @ 1,120'; KBEX-FM CP is for Class A on 89.7 MHz with 250 w @ 404'; KAEN-FM CP is for Class A on 90.3 MHz with 1 kw @ 735'; WWMU-FM CP is for Class A on 88.3 MHz with 400 w @ 272'; KOEN-FM CP is for Class A on 91.3 MHz with 250 w @ 118'; KQRW-FM CP is for Class A on 88.1 MHz with 250 w @ 171'; KTUR-FM CP is for Class A on 91.7 MHz with 250 w @ 105'; WDAH-FM CP is for Class A on 91.5 MHz with 500 w @ 776'; KHRE-FM CP is for Class A on 90.9 MHz with 250 w @ 1,470'; KSHW-FM CP is for Class A on 89.9 MHz with 500 w @ -16'. [File date 12/20/06.]

Stock Talk

Apple, Alcoa and airlines boost stocks
Wall Street traders cheered the Apple iPhone, strong earnings from Alcoa and US Airways upping its bid for Delta, although concerns remained about the impact of falling oil prices. The Dow Industrials rose 26 points, or 0.2%, to 12,442.

Radio stocks also got a boost. The Radio Index rose 0.688, or 0.4%, to 156.074. Saga rose 3.2% and Salem was up 1.8% as strong performers. The strongest, though, were the satellite guys, on yet more speculation about a merger. Sirius rose 7.3% and XM 10.1%.

Radio Stocks

**Here's how stocks fared on Wednesday**
Company	Symbol	Close		Change	Company	Symbol	Close		Change
Arbitron	ARB		44.42	+0.44	Journal Comm.	JRN		12.62	+0.07
Beasley	BBGI		9.30	-0.11	Lincoln Natl.	LNC		65.60	+0.29
CBS CI. B	CBS		31.16	+0.27	Radio One, Cl. A	ROIA		6.90	+0.08
CBS CI. A	CBSa		31.15	+0.25	Radio One, Cl. D	ROIAK		6.91	+0.10
Citadel	CDL		9.73	+0.01	Regent	RGCI		2.88	-0.03
Clear Channel	CCU		35.70	+0.26	Saga Commun.	SGA		10.19	+0.32
Cox Radio	CXR		15.60	+0.08	Salem Comm.	SALM		11.46	+0.20
Cumulus	CMLS		10.25	-0.11	Sirius Sat. Radio	SIRI		3.98	+0.27
Disney	DIS		34.49	+0.04	Spanish Bcg.	SBSA		4.11	-0.06
Emmis	EMMS		8.77	+0.08	SWMX	SMWX		1.95	unch
Entercom	ETM		27.26	-0.29	Univision	UVN		35.72	+0.04
Entravision	EVC		7.84	unch	Westwood One	WON		6.96	-0.03
Fisher	FSCI		42.30	+0.30	XM Sat. Radio	XMSR		16.65	+1.53
Hearst-Argyle	HTV		26.02	+0.37	-	-	-	-	-

Bounceback

Send Us Your Opinions We want to
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Below the Fold

Ad Business Report
PPM kicks off today in
Philly beginning the 1st survey month in the planned 2 month "demonstration" period...

Media Business Report
Gannett, McClatchy, Tribune
Three newspapers team for web ads...

Media Markets & Money
Clear Channel spins out
Of Santa Barbara as a 7-station radio cluster is headed to Rincon...

Ratings & Research
From: R. L. Polk
Asian brands see dramatic rise in owner loyalty...

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Radio Media Moves

Lake to Philly
Charley Lake has been tapped as Program Director of Greater Media's WMGK-FM Philadelphia. He joins the company from KOOL-FM Phoenix.

Talent shuffle in LA
Clear Channel radio is playing musical chairs in its LA cluster. Long-time KIIS-FM afternoon driver Sean Valentine is moving to KYSR-FM to team up with Lisa Foxx in morning drive. Taking the afternoon drive slot at KIIS is "Boy Toy Jesse" Lozano, moving up from KHTS-FM San Diego.

Upped in New Jersey
Greater Media has promoted Mike Normand to Local Sales Manager of WJRZ-FM and WRAT-FM in its New Jersey Cluster.

Making news in Tampa
Veteran Tampa Bay newscasters Roger P. Schulman and Shayna Lance have joined Genesis Communications to anchor and report local news on WWBA-AM & WHBO-AM. Lance will serve as News Director for the stations.

Renewed in Chicago
WLS-AM Chicago announced that a new, multi-year contract has been signed with veteran reporter Bill Cameron. He has been the WLS Political Editor since 2000.

More News Headlines

WQXR beefs up
audio streaming
NY Times' WQXR-FM NY is expanding access to its Internet audio stream, which most recently has been accessible exclusively through Radio@AOL. The stream will continue to be part of the AOL Radio Network, but will now also be available in both Windows Media Player and Real Player formats directly from the www.wqxr.com Web site, at both high and low bandwidth.

RBR Radar 2006

Radio News you won't read any where else. RBR--First, Accurate, and Independently Owned.

The worst is behind us
Fiscal Q3 radio revenues plunged 9.2% at Emmis (down 9.7% pro forma), with its US stations down 11.5%. CEO Jeff Smulyan told analysts the shortfall was all due to New York and LA, with other markets up. Also, Smulyan on Google and hedge funds "We're not willing to liquidate this company for the benefit of anybody's hedge fund," said Emmis CEO Jeff Smulyan in a rebuff to Frank Martin of Martin Capital Management. Martin is the shareholder who is trying to pressure Smulyan to give up his super voting rights (1/9/06 RBR #5), something the CEO says he will not do. As for Google you need to read RBR.

RBR observation: Everyone wants to be in New York and Los Angeles, so no doubt there will be intense bidding for the one FM that Clear Channel has to spin off for its going private transaction, not to mention the possibility that Radio One might sell its LA FM. The two biggest markets have been going through rough times, but the pool of ad revenues in those two mega-markets is still huge and the opportunity to go after a piece of that ad pie coveted by many. That said, there is not going to be an immediate recovery. Thus, analysts are not rushing back to Emmis or other radio stocks. "Despite stronger trends in October/November, radio and other traditional media continue to face a challenge in growing revenues, as the ad market slows year-over-year and new ad dollars are allocated toward newer media. The recent quarter marks the forth straight quarter of Emmis underperforming its markets, and the outlook for continued year-over-year declines against easing comparisons still does not look encouraging," said Mark Wienkes at Goldman Sachs in summing up his views.
01/10/07 RBR #6

They do it again SWMX launches
SWMX Hispanic, a new division serving the company's growing roster of Spanish-language broadcasters and advertisers. SWMX Hispanic will provide advertiser access to local broadcast TV, cable TV and radio. SoftWave currently reps Spanish-language radio stations owned by Univision Radio, Entravision Radio and Spanish Broadcasting Systems, including many located within the top 50 U.S. Hispanic DMAs. By the end of 2007, SWMX Radio expects to reach over 70% of the U.S. Hispanic population, including Puerto Rico.
01/10/07 RBR #6

Talk radio holds steady
as US news source
55% of all Americans check in with their favorite local television news program every day, and another 14% view it several times a week, according to The Gallup Poll's recent study of media news sources. Talk radio continued a slight downtrend that has seen it fall from 22%/10% in 2002 and 21%/12% in 2004 to 20%/9% this time, but still reaches over half of all Americans at least once in awhile. The entire run down of who's who in this RBR issue so read and print out the data. Remember Radio no matter what is still local.
01/09/07 RBR #5

One in 10 mobile subscribers
have music phones,
but song purchases slow
According to recently published research from Telephia, the world's largest provider of syndicated consumer research to the telecom and mobile media markets, there are now 23.5 million mobile subscribers in the U.S. who have phones with integrated music players. The number of consumers with music-enabled phones is up five times from the same period in 2005 and nearly 20% of the new phones purchased in Q3 2006 were music capable.

RBR observation: Radio learn from this as new technology is coming out of the Consumer Electronics Show in Vegas. What the consumer controls in their hand is it...Period.
01/09/07 RBR #5

Changing one's mind
on PPM encoding
Arbitron now says Radio One has agreed to encode its radio stations in Philadelphia and Los Angeles for the PPM audience measurement service. Remember, encoding is free to all stations, whether they subscribe to the ratings book or not. Clear Channel is the last holdout in the Philly market now for encoding.

RBR observation: We reiterate: Clear Channel is probably still not encoding because now that they're going private, they don't need to bow to Wall Street pressure, so they can afford to gamble for a year (the deal will still be executed at the same price, no matter what), further posturing against Arbitron for lower rates and/or hoping Media Audit gets the RFP recommendation. RBR assumes this issue will hit CC's new owners' (Thomas H. Lee Partners and Bain Capital) RADAR screen soon (pun intended). As PPM gets rolled out in more and more markets, CC Radio will potentially be seeing less and less revenue from agencies like Carat refusing to do business with non-encoding or "unrated" stations. The next, and impending, Electronic Ratings Measurement RFP Committee Meeting may shed some light.
01/08/07 RBR #4

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