| ARBITRENDS Trend Report | ||||||||
| GREENVILLE-SPARTANBURG Metro | DAYPART:� Mon-Sun 6a-Mid� | |||||||
| DEMOGRAPHIC:� Persons 12+ | MARKET POPULATION:���� 798,400 | |||||||
| LIST BY RANK ON AQH SHARE | ||||||||
| Winter 2004 | Spring 2004 | |||||||
| Est | Rnk | Est | Rnk | |||||
| WESC-FM | �8.1 | 2 | �7.9 | 1 | ||||
| WSSL-FM | �6.9 | 3 | �7.4 | 2 | ||||
| WJMZ-FM | �8.6 | 1 | �7.0 | 3 | ||||
| WFBC-FM | �5.3 | 5 | �5.8 | 4 | ||||
| WMYI-FM | �4.8 | 8 | �5.4 | 5 | ||||
| WROQ-FM | �5.4 | 4 | �5.0 | 6t | ||||
| WHZT-FM | �5.1 | 7 | �5.0 | 6t | ||||
| WSPA-FM | �5.2 | 6 | �4.5 | 8 | ||||
| WGVC-FM | �3.6 | 10 | �3.8 | 9 | ||||
| WTPT-FM | �4.1 | 9 | �3.4 | 10 | ||||
| WYRD-AM @ | �3.0 | 12 | �2.6 | 11 | ||||
| WORD-AM @ | �3.3 | 11 | �2.4 | 12 | ||||
| WMUU-FM | �2.7 | 13 | �2.3 | 13 | ||||
| WBZT-FM | �1.3 | 15 | �2.2 | 14 | ||||
| WOLI-FM @ | �0.9 | 19t | �2.0 | 15 | ||||
| WOLT-FM @ | �1.2 | 16t | �1.7 | 16 | ||||
| WCCP-FM | �1.2 | 16t | �1.5 | 17 | ||||
| WANS-AM | �0.6 | 25t | �1.2 | 18t | ||||
| WPEG-FM | �1.5 | 14 | �1.2 | 18t | ||||
| WPJM-AM | �1.1 | 18 | �0.9 | 20t | ||||
| WGVL-AM | �0.4 | 30t | �0.9 | 20t | ||||
| WBAV-FM | �0.6 | 25t | �0.9 | 20t | ||||
| WLNK-FM | �0.9 | 19t | �0.9 | 20t | ||||
| WRIX-FM | �0.5 | 28t | �0.8 | 24t | ||||
| WDAB-AM # | �** | �0.8 | 24t | |||||
| WWMG-FM | �0.5 | 28t | �0.8 | 24t | ||||
| WKSF-FM | �0.9 | 19t | �0.8 | 24t | ||||
| WRIX-AM # | �0.4 | 30t | �0.6 | 28t | ||||
| WKDY-AM | �0.7 | 23t | �0.6 | 28t | ||||
| WSPA-AM | �0.7 | 23t | �0.6 | 28t | ||||
| WHLC-FM | �0.8 | 22 | �0.4 | 31t | ||||
| WCSZ-AM | �** | �0.4 | 31t | |||||
| WAGI-FM | �0.6 | 25t | �0.4 | 31t | ||||
| WASC-AM # | �** | �0.4 | 31t | |||||
| WNKS-FM | �** | �0.4 | 31t | |||||
| Market Total | 100 | 100 | ||||||
| �# Audience estimates adjusted for actual broadcast schedule: WRIX-AM Mon-Sun 6a-Mid in Winter 2004.�� WASC-AM, WDAB-AM, WRIX-AM Mon-Sun 6a-Mid in Spring 2004.��� ** Station(s) not reported this survey: WDAB-AM, WCSZ-AM, WASC-AM, WNKS-FM in Winter 2004.��� @ Simulcasting Partners.� See Station Information and Special Notices sections of the applicable Radio Market Report: WORD-AM with WYRD-AM in Winter 2004. WOLI-FM with WOLT-FM in Winter 2004. WORD-AM with WYRD-AM in Spring 2004. WOLI-FM with WOLT-FM in Spring 2004.�� The estimates provided by Arbitrends v1.4 are derived from the diaries that provide the data in the Radio Market Report and are subject to the limitations stated in that report.� Due to these limitations, inherent in Arbitron's methodology, the accuracy of Arbitron audience estimates cannot be determined to any precise mathematical value or definition.� Arbitrends is not part of Arbitron's regular syndicated service and is not accredited by the Media Rating Council (MRC). | ||||||||
| � 2002 Arbitron Inc. | ||||||||