ARBITRENDS Trend Report
DAYTON Metro DAYPART:Mon-Sun 6a-Mid
DEMOGRAPHIC:Persons 12+ MARKET POPULATION:���� 833,900
LIST BY RANK ON AQH SHARE
Spring 2004 May-Jun-Jul 2004
Est Rnk Est Rnk
WHKO-FM 9.7 1 9.7 1
WLQT-FM 7.8 2 8.0 2
WMMX-FM 7.1 4 7.9 3
WHIO-AM 7.2 3 6.2 4
WTUE-FM 5.9 6 6.1 5
WDHT-FM 6.5 5 5.9 6
WXEG-FM 4.1 9 5.0 7
WLW-AM 4.8 7 4.8 8
WRNB-FM 4.6 8 4.4 9
WGTZ-FM 3.4 11 3.4 10
WDKF-FM 3.5 10 3.0 11
WDSJ-FM 2.3 12 2.7 12
WZLR-FM 2.1 13t 2.5 13
WDPT-FM 1.9 15 2.1 14
WDAO-AM # 1.4 17 1.7 15t
WPFB-FM 2.1 13t 1.7 15t
WFCJ-FM 1.8 16 1.5 17
WGRR-FM 1.1 19t 1.3 18t
WKSW-FM 1.2 18 1.3 18t
WBZI-AM #@ 0.7 22t 1.1 20
WMOJ-FM 0.8 21 0.8 21
WKRC-AM 0.5 24 0.7 22t
WING-AM 1.1 19t 0.7 22t
WGNZ-AM # ** 0.5 24t
WYGY-FM ** 0.5 24t
WONE-AM @ 0.7 22t 0.4 26
WIZE-AM @ 0.1 25t 0.1 27t
WKFI-AM #@ 0.1 25t 0.1 27t
Market Total 100 100
# Audience estimates adjusted for actual broadcast schedule: WBZI-AM, WDAO-AM, WKFI-AM Mon-Sun 6a-Mid in Spring 2004.�� WBZI-AM, WDAO-AM, WGNZ-AM, WKFI-AM Mon-Sun 6a-Mid in May-Jun-Jul 2004.��� ** Station(s) not reported this survey: WGNZ-AM, WYGY-FM in Spring 2004.��� @ Simulcasting Partners.See Station Information and Special Notices sections of the applicable Radio Market Report: WBZI-AM with WKFI-AM in Spring 2004. WIZE-AM with WONE-AM in Spring 2004. WBZI-AM with WKFI-AM in May-Jun-Jul 2004. WIZE-AM with WONE-AM in May-Jun-Jul 2004.�� The estimates provided by Arbitrends v1.4 are derived from the diaries that provide the data in the Radio Market Report and are subject to the limitations stated in that report.Due to these limitations, inherent in Arbitron's methodology, the accuracy of Arbitron audience estimates cannot be determined to any precise mathematical value or definition.Arbitrends is not part of Arbitron's regular syndicated service and is not accredited by the Media Rating Council (MRC).
� 2002 Arbitron Inc.