Radio station fights for new ratings technology
It may seem an odd thing in America, where there has been resistance to the adoption of new audience measurement techniques. However, in Great Britain, at least one station owner is taking an opposite tack, according to Reuters. It's suing because the measuring entity there isn't adopting new technology fast enough.
The radio company is Wireless Group, operator of what is called a TalkSport radio station. The measurement service is RAJAR.
RAJAR won, and Wireless had to pay the equivalent of 1.35M in combined court costs. It vowed to soldier on, however. RAJAR has promised to abandon diaries by 2007, but Wireless doesn't want to wait that long, saying its audience is drastically undercounted by that method. It says a RAJAR measurement pegs its audience at 2.1M, whereas the number swells to 5.9M under an electronic system.
KQKE-AM hosting "Anti-Inauguration" New Year's Eve Ball
CC Radio's Progressive Talk/Air America KQKE-AM "The Quake," is set to present The First-ever Anti-Inauguration New Year's Eve Ball, hosted by Jones Radio Networks' Ed Schultz. Party-goers will enjoy a gourmet four-course meal, live entertainment from The New Sekret Service and a countdown champagne toast. Time is 6p - 1a, at The Intercontinental Mark Hopkins San Francisco.
WMAL-AM listeners contributed 1 million to the Fisher House Foundation in 38 days.
ABC Radio's WMAL-AM DC Operation Homefront campaign has just raised 1 million for the Fisher House Foundation this holiday season. In just 38 days, 630 WMAL listeners answered the call in an inspiring fashion, demonstrating each day their unprecedented patriotism to our wounded military personnel and their families.
Said WMAL President/GM Chris Berry: "I want to thank each and every person that contributed to this extraordinary cause," said Berry. "We have quality listeners that continue to hear us loud and clear and respond with great conviction."
"630 WMAL and its listeners have provided us with much needed funds to assist our wounded soldiers and their families during this time of need," said David Coker, Executive Director of the Fisher House Foundation. "The support for Fisher House through this campaign has truly been a blessing this holiday season."
NY State Broadcasters invests in 2,300 RAB training, certification programs
The New York State Broadcasters Association has ordered 200 copies of RAB's Certified Professional Copywriting Course (CPCC) and 150 copies of the RAB's newest training DVD, Breaking The Daily Habit: Competing Successfully Against Newspapers. This latest investment from NYSBA brings their total commitment in 2004 to over 2,300 RAB training products.
Max Brown, radio network founder, passes
Max Brown, who helped create a network of radio stations serving Nebraska agriculture, died Wednesday, according to the AP. He was 93. Brown founded KRVN-AM in Lexington in 1951, and was one of several leaders of Nebraska farm organizations who started the Nebraska Rural Radio Association. That association grew from KRVN into a six-station network that includes KNEB-A/FM in Scottsbluff and KTIC-AM and KWPN-FM in West Point. More than 4,200 Nebraska farm and ranch families own the association, for which Brown served as executive secretary and general manager until his retirement in 1979. In 1981, Brown married his sixth-grade classmate, Muriel Humphrey, the widow of former Vice President Hubert Humphrey of Minnesota. She died in 1998.
Sirius adds LA studios
Sirius Satellite Radio will soon have a presence on both US coasts, with the establishment of new Los Angeles studios in early 2005. The LA ops will be centered in the studios of Swinghouse, a facility used by many artists as a rehearsal and recording studio, located in Hollywood.
The exclusive programs which may be produced at the studio include those hosted by athletes Tony Hawk, Kelly Slater, Kerri Walsh and Bode Miller, and Viva La Bam creator and star Bam Margera, all heard on Faction, ch. 28; and talk programs such as LA-based The Young Turks, aired on Sirius Left, ch. 143.
Sirius talent currently based in the LA area include Totally '70s, channel 7 host and The Brady Bunch star Barry Williams; female rapper MC Lyte, a DJ on Hot Jamz, channel 50; and Richard Blade, Freddy Snakeskin and Swedish Egil, all of personalities on First Wave, ch. 22.
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