Which cable channel does your demo watch?
Broadcasters on both the TV and radio side may have an interest in what their target demo is watching on cable. Thus we present the battle of the basic cable networks, with Nielsen Media Research calling TNT the clear 2005 viewership winner. It led all all comers in total viewers, won the 18-49 and 25-54 battles outright and was second only to sister TBS on the 18-34 chart. USA was in second place in the three categories won by TNT while lagging a bit in 18-34, where it was in 4th place (though only 30K away from the top slot). TNT, TBS and USA were three of only six channels to hit the top ten in all four categories, joined by ESPN, Lifetime and Spike TV.
Top ten lists
| Total Viewers |
|
| TNT |
2.57M |
| USA |
2.32M |
| Nick at Nite |
1.89M |
| ESPN |
1.81M |
| Fox News |
1.78M |
| Lifetime |
1.75M |
| TBS |
1.68M |
| Cartoon Network |
1.67M |
| Spike TV |
1.53M |
| Sci Fi |
1.18M |
| Source: Nielsen Media Research |
|
|
| Adults 18-49 |
|
| TNT |
1.17M |
| USA |
1.06M |
| TBS |
985K |
| ESPN |
856K |
| Spike TV |
803K |
| Lifetime |
699K |
| FX |
668K |
| MTV |
618K |
| Sci Fi |
607K |
| Comedy Central |
575K |
| Source: Nielsen Media Research |
|
|
| Adults 18-34 |
|
| TBS |
494K |
| TNT |
486K |
| MTV |
480K |
| USA |
464K |
| ESPN |
407K |
| Spike TV |
363K |
| Comedy Central |
343K |
| FX |
324K |
| Lifetime |
275K |
| Nick at Nite |
258K |
| Source: Nielsen Media Research |
|
|
| Adults 25-54 |
|
| TNT |
1.24M |
| USA |
1.09M |
| TBS |
906K |
| ESPN |
853K |
| Spike TV |
809K |
| Lifetime |
769K |
| Sci Fi |
692K |
| FX |
630K |
| Discovery |
572K |
| A&E |
526K |
| Source: Nielsen Media Research |
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