ARBITRENDS Trend Report
NEW ORLEANS Metro			DAYPART:� Mon-Sun 6a-Mid�
DEMOGRAPHIC:� Persons 12+			MARKET POPULATION:��� 1,074,800
LIST BY RANK ON AQH SHARE
	Feb-Mar-Apr 2004		Mar-Apr-May 2004
	Est	Rnk	Est	Rnk
WQUE-FM	�11.9	1	�12.2	1
WYLD-FM	�10.5	2	�10.7	2
WNOE-FM	�7.0	5	�7.6	3t
WWL-AM	�7.6	4	�7.6	3t
WLMG-FM	�7.7	3	�6.8	5
WRNO-FM	�5.8	6	�4.9	6
WTKL-FM	�4.6	7t	�4.7	7
KMEZ-FM	�4.6	7t	�4.6	8
WEZB-FM	�3.9	9t	�4.4	9
KKND-FM	�3.9	9t	�3.5	10
WKZN-FM	�2.6	12	�2.6	11
WPRF-FM @	�2.2	13	�2.2	12t
KNOU-FM	�2.1	14	�2.2	12t
WYLD-AM	�2.9	11	�2.1	14
KSTE-FM	�1.7	16	�1.8	15
WCKW-FM	�1.8	15	�1.5	16
WBOK-AM	�0.9	18t	�1.1	17t
WSMB-AM	�1.3	17	�1.1	17t
WTIX-AM	�0.9	18t	�0.9	19t
WTIX-FM	�0.8	20	�0.9	19t
WKSY-FM	�0.4	21t	�0.7	21
KLRZ-FM	�0.4	21t	�0.5	22t
KGLA-AM #	�**		�0.5	22t
WODT-AM	�0.4	21t	�0.4	24t
WGSO-AM	�**		�0.4	24t
WOPR-FM @	�0.1	24	�0.2	26
Market Total	100		100
�# Audience estimates adjusted for actual broadcast schedule: KGLA-AM Mon-Sun 6a-Mid in Mar-Apr-May 2004.��� ** Station(s) not reported this survey: KGLA-AM, WGSO-AM in Feb-Mar-Apr 2004.��� @ Simulcasting Partners.� See Station Information and Special Notices sections of the applicable Radio Market Report: WOPR-FM with WPRF-FM in Feb-Mar-Apr 2004. WOPR-FM with WPRF-FM in Mar-Apr-May 2004.�� The estimates provided by Arbitrends v1.4 are derived from the diaries that provide the data in the Radio Market Report and are subject to the limitations stated in that report.� Due to these limitations, inherent in Arbitron's methodology, the accuracy of Arbitron audience estimates cannot be determined to any precise mathematical value or definition.� Arbitrends is not part of Arbitron's regular syndicated service and is not accredited by the Media Rating Council (MRC).
� 2002 Arbitron Inc.