ARBITRENDS Trend Report
COLUMBUS, OH Metro DAYPART:Mon-Sun 6a-Mid
DEMOGRAPHIC:Persons 12+ MARKET POPULATION:��� 1,382,600
LIST BY RANK ON AQH SHARE
Winter 2004 Spring 2004
Est Rnk Est Rnk
WNCI-FM 8.1 1 8.4 1
WCKX-FM 6.0 5 7.7 2
WTVN-AM 7.2 3 7.5 3
WCOL-FM 7.5 2 7.2 4
WSNY-FM 6.6 4 6.6 5
WLVQ-FM 4.5 8 5.3 6
WBZX-FM 5.1 6 4.6 7
WBNS-FM 4.8 7 4.5 8
WHOK-FM 4.0 10 4.4 9
WXMG-FM 4.4 9 3.3 10
WCVO-FM 2.8 11 2.7 11
WCLT-FM 2.1 13 2.6 12
WFJX-FM 1.9 14t 2.5 13
WBNS-AM 2.3 12 2.0 14
WWCD-FM 1.9 14t 1.9 15
WODB-FM 1.5 18t 1.6 16
WJZA-FM @ 1.7 17 1.5 17
WJYD-FM 1.4 20 1.4 18t
WAZU-FM 1.3 21 1.4 18t
WMNI-AM 1.9 14t 1.3 20
WLZT-FM + 1.5 18t 1.1 21
WEGE-FM 0.9 24t 1.0 22
WCOL-AM 0.8 26 0.9 23
WRFD-AM # 0.7 27 0.7 24
WVKO-AM 1.0 23 0.6 25
WNKO-FM 0.9 24t 0.5 26t
WLW-AM 0.6 28 0.5 26t
WVKO-FM + 1.1 22 0.5 26t
WJZK-FM @ 0.5 29 0.3 29
Market Total 100 100
# Audience estimates adjusted for actual broadcast schedule: WRFD-AM Mon-Sun 6a-Mid in Winter 2004.�� WRFD-AM Mon-Sun 6a-Mid in Spring 2004.��� @ Simulcasting Partners.See Station Information and Special Notices sections of the applicable Radio Market Report: WJZA-FM with WJZK-FM in Winter 2004. WJZA-FM with WJZK-FM in Spring 2004.�� + Call letter changes: WLZT-FM changed from WFCB- during or prior to Winter 2004. WVKO-FM changed from WSMZ-FM during or prior to Spring 2004.�� The estimates provided by Arbitrends v1.4 are derived from the diaries that provide the data in the Radio Market Report and are subject to the limitations stated in that report.Due to these limitations, inherent in Arbitron's methodology, the accuracy of Arbitron audience estimates cannot be determined to any precise mathematical value or definition.Arbitrends is not part of Arbitron's regular syndicated service and is not accredited by the Media Rating Council (MRC).
� 2002 Arbitron Inc.