Source: National Retail Federation/BIGresearch
4209 Respondents 11/25-11/26/04 2005 2004
What types of gifts did you buy? (Check all that apply)
Clothing or clothing accessories 49.2% 49.1%
Toys 33.1% 34.6%
Books, CDs, DVDs, videos or video games 46.7% 45.5%
Consumer electronics or computer-related accessories 36.7% 31.2%
Sporting goods or leisure items 11.9% 11.3%
Home d�cor or home-related furnishings 21.1% 21.6%
Jewelry or precious metal accessories 13.0% 16.0%
Gift cards / gift certificates 21.0% 24.2%
Personal care or beauty items 20.6% 18.2%
Other: 11.1% 12.2%
*The sum of the % totals may be greater than 100% because the respondents can select more than one answer.
Where did you do your holiday shopping? (Check all that apply)
Discount Department Store 60.7% 61.8%
Traditional Department Store 47.0% 44.3%
Specialty Retailer (such as a clothing or toy store) 41.2% 40.5%
Catalog 6.1% 9.8%
Internet 27.4% 29.3%
Grocery Store 13.6% 12.4%
Drug Store 11.4% 10.5%
*The sum of the % totals may be greater than 100% because the respondents can select more than one answer.
How much did you spend on holiday shopping?
Average Amount Spent this Weekend $���� 302.81 $����� 265.15
in billions $����������� 27.8 $������������ 22.8
About what percent of your total holiday shopping have you completed thus far? (Check only one)
10% or less 47.6% 45.9%
25% 14.6% 14.3%
50% 12.3% 13.3%
75% 18.0% 18.2%
100% 7.5% 8.3%
Total 100.0% 100.0%
Average 35.6% 36.8%
Will you shop online on the Monday after Thanksgiving?
Yes 26.9% NA
No 73.1% NA
Total 100.0% NA
Enter Country
Country 0.0%
Total 0.0%
Date
? 0.0%
Total 0.0%
User
? 0.0%
Total 0.0%
FileID
? 0.0%
Total 0.0%
Response
? 0.0%
Total 0.0%
Enter FileID
FileID 0.0%
Total 0.0%