ARBITRENDS Trend Report
BATON ROUGE Metro			DAYPART:� Mon-Sun 6a-Mid�
DEMOGRAPHIC:� Persons 12+			MARKET POPULATION:���� 514,900
LIST BY RANK ON AQH SHARE
	May-Jun-Jul 2004		Jun-Jul-Aug 2004
	Est	Rnk	Est	Rnk
KQXL-FM	�8.4	1t	�9.7	1
WEMX-FM	�8.4	1t	�7.9	2
WYNK-FM	�7.5	3t	�6.5	3t
WFMF-FM	�5.6	6t	�6.5	3t
WTGE-FM	�5.6	6t	�6.2	5
WXOK-AM	�7.5	3t	�5.9	6
WDGL-FM	�5.8	5	�5.6	7
KRVE-FM	�5.2	8t	�5.1	8
WJBO-AM	�5.2	8t	�4.6	9
WBBE-FM	�4.6	10	�4.2	10
KSTE-FM	�3.5	11	�3.4	11
WQCK-FM	�2.4	14	�2.5	12
KRKA-FM	�2.9	13	�2.4	13t
WYPY-FM	�3.4	12	�2.4	13t
KOOJ-FM	�2.1	15	�2.2	15
KNXX-FM	�1.9	16	�2.1	16
WQUE-FM	�1.5	17	�1.6	17
WPRF-FM	�0.9	20t	�1.0	18t
WIBR-AM	�1.3	18	�1.0	18t
WYLD-FM	�0.9	20t	�0.9	20t
WTKL-FM	�0.7	22t	�0.9	20t
WCKW-FM	�1.2	19	�0.9	20t
WYNK-AM #	�0.7	22t	�0.7	23
KBRH-AM	�0.6	24t	�0.6	24t
WSKR-AM	�0.6	24t	�0.6	24t
Market Total	100		100
�# Audience estimates adjusted for actual broadcast schedule: WYNK-AM Mon-Sun 6a-Mid in May-Jun-Jul 2004.�� WYNK-AM Mon-Sun 6a-Mid in Jun-Jul-Aug 2004.��� The estimates provided by Arbitrends v1.4 are derived from the diaries that provide the data in the Radio Market Report and are subject to the limitations stated in that report.� Due to these limitations, inherent in Arbitron's methodology, the accuracy of Arbitron audience estimates cannot be determined to any precise mathematical value or definition.� Arbitrends is not part of Arbitron's regular syndicated service and is not accredited by the Media Rating Council (MRC).
� 2002 Arbitron Inc.