ARBITRENDS Trend Report
ALLENTOWN-BETHLEHEM Metro DAYPART:Mon-Sun 6a-Mid
DEMOGRAPHIC:Persons 12+ MARKET POPULATION:���� 646,200
LIST BY RANK ON AQH SHARE
Spring 2004 Summer 2004
Est Rnk Est Rnk
WCTO-FM 13.6 1 12.1 1
WODE-FM 9.8 3 10.3 2
WLEV-FM 10.3 2 9.5 3
WAEB-FM 8.8 4 8.7 4
WZZO-FM 7.3 5 7.7 5
WAEB-AM 3.5 6 4.8 6
WKAP-AM 3.2 7 4.3 7
WEST-AM 2.6 8 2.3 8
WABC-AM 1.4 11 1.4 9t
WPLY-FM 0.8 15t 1.4 9t
WUSL-FM 1.3 12 1.4 9t
WRDW-FM 0.8 15t 1.4 9t
WYSP-FM 2.1 9 1.4 9t
WIOQ-FM 2.0 10 1.2 14
WJJZ-FM 0.8 15t 1.0 15
WHOL-AM 0.8 15t 0.9 16t
WBEB-FM ** 0.9 16t
WBYN-FM 1.1 14 0.9 16t
WPLJ-FM ** 0.8 19t
WDAS-FM 0.6 24t 0.8 19t
WOGL-FM ** 0.8 19t
WKXW-FM 0.7 20t 0.8 19t
WMGK-FM 0.6 24t 0.8 19t
KYW-AM 0.6 24t 0.8 19t
WXRK-FM 0.6 24t 0.7 25t
WFAN-AM 0.4 29t 0.7 25t
WOR-AM 0.7 20t 0.7 25t
WEEX-AM @ 0.4 29t 0.7 25t
WWYY-FM 1.2 13 0.7 25t
WHCY-FM 0.6 24t 0.7 25t
WRNJ-AM 0.4 29t 0.5 31
WMGH-FM ** 0.4 32t
WAXQ-FM ** 0.4 32t
WXTU-FM 0.4 29t 0.4 32t
WSNI-FM 0.8 15t 0.4 32t
WMMR-FM 0.7 20t 0.4 32t
WKRZ-FM @ 0.7 20t 0.3 37
WKRF-FM @ 0.2 33 0.2 38
WYNS-AM @ 0.1 34 0.1 39
Market Total 100 100
** Station(s) not reported this survey: WBEB-FM, WPLJ-FM, WOGL-FM, WMGH-FM, WAXQ-FM in Spring 2004.��� @ Simulcasting Partners.See Station Information and Special Notices sections of the applicable Radio Market Report: WEEX-AM with WYNS-AM in Spring 2004. WKRF-FM with WKRZ-FM in Spring 2004. WEEX-AM with WYNS-AM in Summer 2004. WKRF-FM with WKRZ-FM in Summer 2004.�� The estimates provided by Arbitrends v1.4 are derived from the diaries that provide the data in the Radio Market Report and are subject to the limitations stated in that report.Due to these limitations, inherent in Arbitron's methodology, the accuracy of Arbitron audience estimates cannot be determined to any precise mathematical value or definition.Arbitrends is not part of Arbitron's regular syndicated service and is not accredited by the Media Rating Council (MRC).
� 2002 Arbitron Inc.