The Parents Television Council has issued its best and worst list of advertisers in a study which ran from January 2004 through January 2005. "Even though blame for television's increasingly offensive programming is often assigned to producers, writers, networks, and even viewers, sponsors supporting shows with graphic sexual content, foul language and violence share responsibility. Crude series thrive on television only because advertisers support them. Without the advertising dollars, the raunch would disappear," said PTC President L. Brent Bozell. "America's Funniest Home Videos," "Sue Thomas, F.B.Eye," "It's a Miracle" and "Everybody Loves Raymond" received repeated mentions on the positive list. "The O.C.," "The Shield" and just about anything with the letters MTV in it were prominent on the negative list. Click here for winners and losers.

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PTC's best advertisers and shows they advertise on:

1. The Campbell Soup Company: America's Funniest Home Videos; It's a Miracle

2. J.M. Smucker Company: Sue Thomas F.B.Eye; America's Funniest Home Videos

3. Merck & Co.: Star Search; Sue Thomas F.B.Eye

4. Clorox: Extreme Makeover: Home Edition; Joan of Arcadia

5. Colgate Palmolive: Sue Thomas F.B.Eye; Reba

6. Sears: Joan of Arcadia

7. General Mills: Doc; Everybody Loves Raymond

8. Coca-Cola: The Biggest Loser; Steve Harvey's Big Time

9. Mars: Everybody Loves Raymond; It's a Miracle

10. Wal-Mart: 8 Simple Rules; American Idol

PTC's worst advertisers and shows they advertise on:

1. Yum! Brands: The O.C.; MTV Spring Break 2004; The Shield

2. Toyota Motor Sales Inc.: Las Vegas; LAX; MTV Special; Nip/Tuck; The Shield; The O.C.

3. Sprint Corporation: Everwood; The O.C.; Quintuplets

4. Volkswagen: The O.C.; Quintuplets

5. Ford: Las Vegas; The O.C.

6. Daimler Chrysler: Fear Factor; MTV Spring Break 2004

7. Pepsi: MTV Hits; MTV Spring Break 2004; The O.C.

8. Nissan: The O.C.; The Shield

9. Citigroup: Las Vegas; Everwood

10. Proctor and Gamble: 2004 MTV Reality Awards; MTV Hits; MTV Special; The O.C.