Fans vote winner in Doritos “Crash the Super Bowl” challenge

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Doritos announced Kina Grannis as the winner in its "Crash the Super Bowl" music challenge by airing a 60-second music video for her original song, "Message From Your Heart," during the Super Bowl XLII broadcast. Chosen by Doritos fans as their favorite music entry in the contest, Kina also receives a recording contract with Interscope Geffen A&M Records (IGA).


First narrowed to 10 semi-finalists by a panel of judges including Grammy-award winning musician, songwriter and producer will.i.am, executives from IGA and the Doritos team, fans ultimately determined the three finalists and winner by casting votes at snackstrongproductions.com.