OK, so GEICO is No. 1 among all advertisers by number of commercial airings in Spot Cable for the week ending Oct. 20. But, look at all of the QSRs actively using spot cable to reach consumers!
The latest Media Monitors Spot Ten Cable report shows Burger King and Domino’s as strong category leaders, taking the No. 3 and No. 4 spots, respectively, in the latest report.
Then, there is the presence of Arby’s, McDonald’s and, new at No. 9, an effort from Jimmy John’s.
This makes QSR the leading ad category for the week at Spot Cable. Three slots are held by auto insurance specialists.