A veteran Detroit broadcaster with more than three decades of experience in Motor City radio has been given the role of VP/GM of Cumulus Media‘s Detroit station group.
Taking the job is Steve Finateri, who has been Director of Sales for Cumulus News/Talker WJR-AM in Detroit since 2011. He’ll now oversee WJR, Country WDRQ-FM 93.1, and Top 40 WDVD-FM 96.3, plus WDRQ-FM HD2, branded as a separate station as “Nash Icon.”
Finateri has been with Cumulus since 2006, when he became WJR’s NSM. Two years later, he rose to WJR’s GSM.
Finateri has long been associated with Talk radio in Detroit, and began his radio career as a Retail Account Manager for Fritz Broadcasting’s WXYT-AM, in 1986. He shifted to Clear Channel/iHeartMedia’s WNIC-FM as Senior Account Manager, in 1995, and then on to Local Sales Manager for CBS Radio’s WVMV-FM in 2002.
Finateri reports to Cumulus Media EVP/Operations Dave Milner, who said, “Steve’s performance and success leading WJR’s sales team, along with his deep understanding of the Detroit media and advertising market made him the obvious choice to run our Cumulus cluster in the Motor City.”
Finateri said, “It’s a privilege and an honor to represent such an elite team of media professionals. Our Cumulus Detroit radio stations reach over 1.6 million listeners weekly, delivering over 42% of Metro Detroit’s total population, even more when you include WJR’s booming regional signal that adds significant listenership throughout Michigan. Cumulus Detroit has Michigan’s most well-known and beloved radio personalities and is the home of The Detroit Lions Radio Network and flagship for Michigan State University Football and Basketball. Those assets give us all the horsepower we need to be the one-stop shop for effective marketing campaigns for our customers who range from local businesses on up to Michigan’s largest companies.”
While there are three broadcast signals, in the traditional sense, for Cumulus/Detroit, the company considers WDRQ-FM 93.1 HD2 to be a separate entity with its own branding and imaging.