With the two-hour series premiere of THE X FACTOR last night, FOX won the Wednesday night of premiere week for the first time among in 18 years (since 9/22/93, 90210/Melrose Place) among Adults 18-49.
In addition, THE X FACTOR gave FOX its highest rated Wednesday night of premiere week in 13 years among Adults 18-49 (since 9/23/98, 90210/Party of Five) and 16 years among Total Viewers (since 9/20/95, 90210/Melrose Place).
THE X FACTOR premiered at a 4.4/12 among Adults 18-49, up +52% from FOX’s performance on the night last season (vs. HELL’S KITCHEN 2-hour premiere on 9/22/10). In addition, THE X FACTOR drew 12.5 million Total Viewers, making it FOX’s most-watched Fall series debut in 5 years.
Competition
ABC
The Middle (P): 3.0/9, up +11% vs. its premiere last Fall (8-8:30p)
Modern Family (P): 6.0/15, up +18% vs. its premiere last Fall (9-9:30pm)
Revenge (P): 3.4/9, up +127% vs the premiere of The Whole Truth
CBS
Survivor: South Pacific: 3.1/9, down -9% vs. premiere last fall and ties its lowest rated original ever
Criminal Minds (P): 4.1/10, up +2% from its premiere last fall and is its lowest-rated premiere ever
CSI (P): 3.1/8, down -9% from its Thursday 9pm premiere on 9/23/10
NBC
Up All Night (tpp): 2.3/7, down -38% from its series premiere last week
Free Agents (tpp): 1.3/4, down -38% from its series premiere last week
Harry’s Law (P): 1.2/3, down -63% vs. the premiere of Law &Order last year on 9/22/10 and is its lowest-rated telecast ever
Law & Order: SVU (P): 2.3/6, down -28% from its premiere last fall and is its lowest-rated season premiere ever
Note: The FOX ratings below reflect Nielsen’s Time Zone Adjusted Fast Nationals. All other ratings are based on the regular Fast Nationals from Nielsen.
(source: FOX)
