The Radio Show may be a thing of the past, but the NAB is making more and more steps to make its NAB Show New York more of a radio industry executive destination than ever before.
The latest move designed to welcome radio leaders? The 2022 National Radio Award will be presented during the Marconi Radio Awards on October 19 at the Gotham affair to sibling research and consulting experts who have made an indelible mark on the business.
Bestowed with the honor are Fred and Paul Jacobs.
This marks the first time the award has been given to two people. NAB President/CEO Curtis LeGeyt comments, “Radio broadcasters rely on Fred and Paul Jacobs for their industry-leading research and market insights to help them innovate, better serve listeners and reach new audiences. We are delighted to present this honor to the Jacobs brothers for their decades-long leadership and commitment to radio.”
Fred Jacobs is the founder and President of Jacobs Media, which provides consulting services to commercial, public and Christian radio stations. He is also credited with the creation of the Classic Rock radio format and has a strong background in audience research, having worked for Frank N. Magid and Associates and ABC Radio.
Paul Jacobs is the VP/GM of Jacobs Media. He began his career in the radio industry in sales and management positions at radio stations in Detroit and Dallas. Over the last 15 years, Paul’s startup, mobile application development company jācapps, has created more than 1,300 apps worldwide.
“Paul and I are thrilled to receive this recognition together. It marks a significant accomplishment for our company,” Fred Jacobs commented. “Our entire team has been committed to helping broadcasters deal with a changing media landscape, adapt to new generations of listeners, and develop strategic digital media plans. This prestigious award is validation of that work.”
Over the years, the Jacobs brothers have established themselves as thought leaders in the radio industry, frequently speaking at broadcast conferences and providing research and consulting for influential media companies. Since 2005, their annual Techsurvey research studies have provided broadcasters with insight into how listeners were adapting to and adopting new technology and social media, and have helped the industry best understand where to prioritize their technology investments.
In 2017, the Jacobs brothers partnered with NAB Auto Initiative Committee to develop the original “Best Practices” report.
