Ando Media and GAP Broadcasting and GAP Broadcasting announced GAP will use Ando Media’s services including; Webcast Metrics audience measurement and Ad Injector ad insertion system, for all of its Internet radio stations. GAP and GAP II currently operates over 100 stations which will be streaming.
Through the use of Ando’s services, GAP will have access to actual audience metrics for all of its internet station streams, as well as have the ability to insert and manage advertising campaigns and report on ad impression delivery.
"We are looking forward to utilizing Ando Media’s services which are quickly becoming the standard in the industry. Through Ando’s systems we look forward to generating a significant amount of digital advertising revenue," stated George Laughlin, CEO GAP Broadcasting.
"We are quite pleased to add GAP and their stations to our growing list of clients. Significant digital revenue can be generated even in smaller radio markets. In addition, GAP will be able to aggregate all of their stations for regional and national advertising campaigns," said Robert J. Maccini, Ando Media’s COO.