Gordon Mason dead at 80


Former Southern California Broadcasters Association (SCBA) President Gordon Mason has died at age 80. After retirement, Mason had continued to write articles for the SCBA newsletter “Call Letters” and his last column, anticipating his own passing, is posted on the SCBA website, www.scba.com, sort of an autobiographical obituary. Mason recalled his career, beginning with CBS in LA, covering a number of call letters, a stint in trade publishing and eventually 10 years as President of SCBA. Along the way he also taught at UCLA and was involved in a number of charities.

“So, dear friends, that’s my story. No funeral services or celebrations, please.  Thanks for your patience in reading this. And to so very many of you – thanks for such a wonderful time! (And, it wouldn’t have been half so wonderful without twenty-seven years with Bette.)” Mason said in conclusion.

Also posted on the website are numerous tributes from people touched by Mason during his long involvement in radio in the Los Angeles market. “He was a mentor and dear friend to me and he will be missed in more ways than I can imagine right now,” said current SCBA President Mary Beth Garber.