John Montgomery, a GroupM digital media specialist with expertise in emerging ad technologies, was named COO of GroupM Interaction North America, a new position. Since 2005, Montgomery has served as worldwide CEO of GroupM’s MindShare Interaction, where he managed the firm’s global growth and oversaw expansion into emerging technologies including mobile, viral marketing and interactive television. Montgomery’s new responsibilities will include oversight of strategic and operations activities at each of the unit’s interactive networks.
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