Hearst’s VP/Finance, A ‘Unique, Dynamic Executive,’ Dies

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In August 1987, following graduation from the University of Toledo, Jeana Stanley took a role at EY as a Cleveland-based manager. Fast-forward 11 years, and she’d find herself in her first television industry role.


This led her to a nearly decade-long tenure at Hearst Television, culminating in her August 2018 promotion to VP/Finance.

Now, the media industry is paying tribute to Stanley, who has died of undisclosed causes.

She was 54 and was in Pinellas County, Fla.

Stanley had been a key member of Hearst Television’s financial team since October 2010, when she was named VP/Financial Planning after shifting from a similar role at Hearst-Argyle Television. In October 2012, Stanley was promoted to VP/Finance.

The entry into the Hearst family came in Baltimore, in April 2004, when she was named Controller of WBAL-AM 1090, WIYY-FM “98 Rock” and WBAL-11. The role came nearly six years after joining Gannett-owned WKYC-3 in Cleveland, today a TEGNA station.

“Jeana was a unique, dynamic executive, having gained operational finance experience at the local television station level, and applied that across our broadcasting business and ultimately for the corporation,” said Hearst President/CEO Steven Swartz. “She was always engaging, on the cusp of new trends and ready to implement them.”

Mitchell Scherzer, Hearst’s EVP/CFO, added, “Jeana was a trusted partner and key driver in our efforts to evaluate opportunities and look for new ways to augment the services and corporate finance capabilities we offer to our 360-plus businesses. We extend our condolences to her family. Our colleagues at Hearst will miss her.”

Hearst Television President Jordan Wertlieb added, “I have admired her energy, sense of humor and passion for our business and our people ever since we worked together in Baltimore. Jeana touched so many of our colleagues every day through her mentorship and friendship. She has left a lasting legacy for future leaders throughout our company.”

Stanley was also a member of the board of directors at the Media Financial Management Association and served as treasurer.

Memorial services will be announced at a later date.