Hispanic MediaWorks (www.hispanic-mediaworks.com) has partnered with San Diego-based Telenueva TV for content syndication and sales.
Hispanic MediaWorks will handle ad sales for Telenueva TV’s syndicated shows, providing Telenueva TV with access to additional revenue and Hispanic MediaWorks with access to Telenueva TV’s “flagship news service” and other aggregated content for brand and DR advertisers. The service consists of Spanish language news content that is produced in a multi-camera, contemporary news studio set and is readily adaptable for use by local stations focused on the Hispanic market.
“We are delighted to be working with Telenueva TV in the fast-growing Hispanic market,” said Marc Krigsman, CEO, Cross MediaWorks. “Telenueva TV offers unique programming and syndication opportunities that blend traditional television with streaming broadband video applications.”
“Our relationship with Telenueva TV allows us to present quality news programming to advertisers,” said Larry Rubin, COO, Cross MediaWorks. “In addition, our offering gives advertisers flexibility for various opportunities including sponsorship, banners and integration.”