Ho, Ho, Hooray! Holiday Sales To Hit A New High


Forget about Election Day. The holiday shopping season has already started, and retailers are anticipating a banner year for sales.

According to newly released data from eMarketer, low unemployment, strong income growth and high consumer confidence will combine to make the 2018 Christmas, Hanukkah and Kwanzaa shopping season an exceptionally strong one for retailers.

Both e-commerce and brick-and-mortar retailers are poised to benefit.

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