How To Be Customer First in The Digital Age


Prashant Gandhi, a former partner at McKinsey, presently serves as the Managing Director/Head of Digital Payments at JPMorgan Chase & Company, recently penned a thought leadership piece on the things brands need to answer in order to be successful with a “customer first approach.” Can radio and TV C-Suite executives glean any insight from this Gandhi’s thoughts?

We are pleased to offer an encore presentation of this report by reader request. It originally appeared July 21 at

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