iBiquity Digital upsizes in Detroit


The Oakland Business Review reports iBiquity Digital ‘s Michigan automotive sales office is growing fast as it projects a surge in demand for HD, radio. Growth expectations triggered the company’s move to a larger office space—5,000 sq. feet to be exact—in suburban Auburn Hills.

“Here in Michigan, the Columbia, Md., company has put a strong focus on automakers and the automotive aftermarket,” said the story. “Ford Motor Co. in January announced that starting in 2009 it will include HD radio technology in its Ford, Lincoln and Mercury vehicles. The company now offers HD radio receivers as dealer-installed options on most of its vehicle.”

Jeff McGannon, iBiquity VP/OEM business development, calls the auto manufacturers partners, although none of them are direct customers.

"The majority of my group’s job is to work with the automakers and help them deploy HD into their radios in a much quicker time frame," he told the paper. “In 2000, we had no one in Detroit. We started with a small staff of three people, and now we’re up to nine, and we’ll add a couple more this year, and next year we’ll add three to five people to our staff.”