Idol boosts Glee 35%


FOXWith a one-hour AMERICAN IDOL and the return of GLEE,  FOX won the night in all key demos and outperformed the next highest-rated network by +95% in Adults 18-49 (vs. ABC and CBS), +20% in Total Viewers (11.2 vs. 9.3 Mil for CBS) and +113% in Adults 18-34 (3.4 vs. 1.6 for ABC).

IDOL was the highest rated program of the night in all key demos and out-rated the #2 show in Adults 18-49 by +65% (5.1 vs. 3.1) and in Total Viewers by +35% (15.5 vs. 11.5 Mil)

So far in its first four nights, AMERICAN IDOL has out-rated The Voice’s four-night average by +30% in Adults 18-49 (5.7 vs. 4.4) and +31% in Total Viewers (16.8 vs. 12.8 Mil).

AMERICAN IDOL: 5.1/14, down only -6% (94% retention) from last Thursday’s A18-49 rating from 8-9pm

o    IDOL also retained 94% of its Wednesday Fast Nationals rating this week (vs. 5.4/15)

o    Compared to the same night last year (1/26/12), last night’s IDOL is up +13% among young Adults 18-34 (4.3 vs. 3.8) and is down only -6% in the core demo (vs. 5.4/15) with fast national ratings

o    Season to date, AMERICAN IDOL’s four-day average (5.7/15) is down only -12% from last year’s four-day average (6.5/17).

·         GLEE: 2.7/7, up +35% from its last original six weeks ago (2.0/5 on 12/13/12)

o    GLEE posted its highest Adults 18-49 (2.7) and Total Viewers (6.9 Mil) numbers since its second telecast of the season on 9/20/12.

o    GLEE was the second highest rated program of the night in Teens (behind AMERICAN IDOL).

o    FUN FACT: Not only did GLEE win its 9pm hour in Teens, but it also won in Men 18-49 and Men 18-34!


ABC’s series finale of Last Resort (1.2/3) was up +20% from its season low last week (1.0/3). Grey’s Anatomy (3.0/8) was flat versus last week, while a repeat of Scandal closed the night with a 1.8/5.

CBS aired repeats of The Big Bang Theory (3.1/9), Two & A Half Men (2.3/6), Person of Interest (1.9/5), and Elementary (1.5/4).

NBC ran comedies from 8-10pm, beginning with the penultimate episode of 30 Rock (1.4/4), up +8% from last week (1.3/4). Parks and Recreation (1.7/5) and The Office (2.0/5) were both down week-to-week (-11% and -5%, respectively), while 1600 Penn (1.3/3) was up +8% from last week’s performance (1.2/3). At 10pm, Rock Center with Brian Williams (0.8/2) matched its season low, down -27% from last week (1.1/3).