iHeart Finds its Place in the U-verse


iHeartMediaRadio giant iHeartMedia has a pact with communications giant AT&T that will benefit both – a presence of iHeart stations and digital assets on AT&T’s video-based entertainment platform.

The iHeart presence will allow U-verse subscriber to:

* Search for radio stations based on genre, location or keyword

* Select from thousands of live radio stations from across the country

* Get personalized “For You” recommendations based on listening habits, location and musical preferences

* Quickly access “My Stations,” a list of saved favorites and recently listened-to stations

“Personalization is one of the key features of AT&T U-verse TV, so a highly-customizable app like iHeartRadio is a natural fit,” said GW Shaw, vice president of U-verse and Video Products, AT&T. “We’re excited to bring iHeartRadio and its extensive offerings to our U-verse customers.”

“Our integration with AT&T U-verse is one in a long line of successful AT&T/iHeartRadio collaborations,” said Michele Laven, President of Business Development and Partnerships at iHeartMedia. “We strive to ensure our listeners are able to seamlessly access their favorite radio stations everywhere they are, across all platforms, 24-7, whether that’s on their TV through U-verse, on their mobile phone or in their car.”