Clear Channel is getting its second Los Angeles radio tie-in to Fox Television’s perennial hit American Idol – it already has AI host Ryan Seacrest on KIIS-FM there; now it’s adding AI judge Kara DioGuardi to the KBIG air talent lineup.
DioGuardi will have her own weekly program on Saturday afternoons, running from 2PM through 6PM local time.
According to Reality TV World, DioGuardi commented, “Radio has been a very important part of my career. I am absolutely thrilled to be on air giving my take on some of the great music out there through my new relationship with 104.3 MYfm.”
KBIG-FM PD Andrew Jeffries added, “Kara is already synonymous with music, behind the scenes writing so many hits, personally performing her own material on stage and of course having one of the nation’s most visible opinions on the next breakthrough acts from American Idol, putting her on the air was a logical extension of sharing her natural personality.”
The kick-off for the new program is expected sometime in June.
RBR-TVBR observation: If DioGuardi pulls this off in LA, one word comes to mind: syndication.