Last Look at May Nielsen Audio Results

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Clark-SmidtClark Smidt has finished his exploration of the ratings charts for late April-late May and added his comments to the numbers. The excursion kicks off in #37 Austin and proceeds all the way to #52 Hartford.


Summer On!
By Clark Smidt, Broadcast Connector.
The 4th, vacations, promotions, goodbyes, hit the switch & power shift! Just ahead of this week’s June results, let’s finish business for the PPM Markets all the way through #52, Hartford, CT. This is April 23-May 20, Total Listeners 6+ for only the Nielsen Subscribing stations.

37. AUSTIN, TX. 1,476,900. Stations 34, Nielsen Subscribers 79%. Ethic: Spanish 30%, Black 7%
1 KBPA Adult Hits Emmis. + 0.1; 7.7-8.1-7.8, #1 share, stand-alone format continues on top.
2 KASE Country iHeart. + 0.7; 6.3-6.6-7.0, now 1.2 over partner WVET; iHeart ranks 2-3-4-5.
3 KHFI-F CHR iHeart. – 0.2; -6.1-5.6-5.9, leads iHeart Rhythmic-CHR KPEZ 0.5. CHR pair 10.8-10.7.
4 KVET-F Country iHeart. – 0.5; 6.3-5.6-5.8, tops Genuine Austin KOKE by 4.0, Country up 14.1-14.6.
5 KPEZ Rhythmic-CHR iHeart. + 0.8; 4.7-5.1-5.5. Entercom Urban A/C KKMJ-HD3 trails by just 1.3.
6 KUT News Univ. Texas Austin. – 0.2; 5.6-5.2-5.4, N/T leader 2.0 over Emmis KLBJ. N/T dips 9.4-9.0.
7 KKMJ-F A/C Entercom. – 0.4; 5.1-4.-4.7, tops ETM UrbanA/C KKMJ-HD & ModA/C KAMX 0.5, 0.6.
8 KLBJ-F Rock Emmis. + 0.4; 4.1-3.9-4.5. Austin’s Emmis’ market with a smart complement.
9 KROX-F Modern Rock Emmis. + 0.1; 4.2-4.8-4.3. Austin has two EMMS Rockers moving 8.2-8.7-8.8.
10 KKMJ-HD3 Urban A/C Entercom. + 0.9; 3.3-3.8-4.2. HD grows! Entercom’s 3 A/Cs up 12.6-13.0.
11 KAMX Modern A/C Entercom. + 0.4; 3.7-3.9-4.1. Slides out of the Top 10 with this A/C genre.
12 KFMK Christian Crista Media. + 0.3; 3.6-4.2-3.9, Anglo & Spanish Inspirationals, bow 5.8-4.2.
13 KGSR Adult Alternative Emmis. + 0.8; 3.0-2.9-3.8 vs KUTX AA UTA 1.4, iHeart AA KVET-HD2, 0.3.
14 KLBJ Talk Emmis. – 0.3; 3.7-3.4-3.4
15 KLZT Regional Mexican Emmis. + 0.1; 2.8-3.3-2.9 ties KLJA, Total of 4 Spanish/Mex dumps 11.6-9.4.
15 KLJA Spanish CHR Univision. + 0.6; 2.4-2.3-3.0.
17 KLQB Regional Mexican Univision Fla, 2.4-2.-2.4; KTXX-HD2 RegMex Genuine Austin 1.6-1.2-0.8.
18 KOKE-KTAE Country Genuine Austin. – 0.1; 1.9-1.9-1.8. This is Country #3 of 3.
19 KUTX-F Adult Alternative U Texas Austin. – 0.8; 2.2-1.5-1.4. Rough slide.
20 KTXX-F Sports Genuine Austin Holding 1.3 vs. KVET iHeart Sports stays 1.0; Sports total sticks 2.3.
22 KMFA Classical Capitol Broadcast, 1.0. 23 KTXX-HD2 RegMex Genuine Austin 0.8,
24 KDRP-HD3 Principle Variety, 0.7. 25 KTXX-HD3 RegMex Genuine Austin 0.8. KJCE Talk ETM, 0.2.
M/A/M Swings: + 0.9 Urban A/C KROX-F, + 0.8 Rhym-CHR KPEZ-F, + 0.8 Adult Alternative KSGR-F;
– 0.8 Adult Alternative KUTX-F, – 0. Country KVET-F.
F/M/A/M Shares: Emmis 26.2-25.7-25.5-26.7, iHeart 23.5-24.9-24.7-25.5, Entercom 12.3-11.5-15.7-13.2, UTexas Austin 7.4-7.8-6.8; Univision 5.3; Genuine Austin Radio 6.7-7.0-4.2

38. MILWAUKEE. 1,474,500. Stations 38, Subscribers 63%. Black 16%, Spanish 9%.
1 WMIL-F Country iHeart. – 1.2; 10.7-10.5-9.5, Milwaukee’s only Country now tied at the top.
1 WRIT-F Classic Hits iHeart. + 2.5; 7.0-7.8-9.5, huge jump! #1 cume 512k. ClassicRock WKLH back 4.0.
3 WTMJ News/Talk EW Scripps. – 0.7; 9.1-10.1-8.4, tops 5 News/Talkers down 19.4-19.8-17.8.
4 WMYX-F Hot A/C Entercom. + 0.9; 5.4-5.7-6.3, vs Milwaukee Radio Alliance new HOT A/C WLDB 3.5.
5 WISN Talk iHeart. – 0.9; 6.6-5.7-5.7 vs Public N/Ts Wisconsin WHAD at 2.1; Univ.WI. WUWM, 1.6.
6 WKKV-F Urban iHeart. + 0.5; 5.1-5.5-5.6, now 1.9-2.6-2.3 ahead of Saga Urban A/C WJMR-F.
7 WKLH Classic Rock Saga. + 0.4; 5.1-5.4-5.5, Classic Hits/Classic Rock Total grows 12.1-13.2-15.0.
8 WLUM-F Modern Rock Milwaukee Alliance. + 0.2; 3.8-3.9-4.0. The 3 “Rocks in a row” hold 13.4.
9 WHQG Rock Saga. – 0.8; 4.7-4.5-3.9, Hog bows to Milwaukee Alliance ModRock WLUM-F by 0.1.
10 WXXS CHR Entercom. – 0.5; 4.3-3.9-3.8, tops iHeart CHR WRNW 1.2, Saga RhymCHR WNRG 1.5.
11 WLDB A/C Milwaukee Alliance. + 0.2; 3.3-2.5-3.5. A/Cs move 11.9-11.1-12.7.
12 WJMR-F Urban A/C Saga. + 0.1; 3.2-2.9-3.3. Two Brew City Urbans move 8.3-8.4-8.9.
13 WKTI-F Country EW Scripps. – 0.5; 3.4-3.3-2.9. Two months since The Lake went to the Country.
14 WRNW CHR iHeart. – 0.4; 3.0-2.4-2.6. Not much. Great call letters from Westchester, NY.
15 WNRG-F Rhythmic-CHR Saga. – 0.1; 2.4-2.5-2.3, market’s only. CHRs slightly off 8.8-8.7.
16 WHAD News/Talk Wisconsin Public. – 0.2; 2.3-2.4-2.1 vs. U Wisconsin N/T WUWN 1.5-1.6.
Sports: WSSP Entercom 1.3-1.3-2.0 vs. iHeart Sports WOKY 0.6-0.6-0.3. Sports up 1.9-2.3.
Adult Alternative: Radio Milwaukee WYMS 0.8 vs Milwaukee School of Engineering WMSE 0.3.
Etc: WZTI Milwaukee Alliance RhymOldies 0.2 ties Saga Christian WJYI 0.2.
Swings: + 2.5 Classic Hits WRIT-F, + 1.2 ModRock WLUM-F; – 1.2 Country WMIL-F, – 0.9 Talk WISN-A,
Shares: iHeart 31.9-33.0-32.5-33.2, Saga 15.0-15.6-15.5-15.2, EW Scripps 13.4-12.5-13.4-11.3, Entercom 9.5-11.0-10.9-12.1, Milwaukee Radio Alliance 8.3-7.6-6.8-7.7.

40. INDIANAPOLIS, IN. 1,429,100. 37 stations, 59% Subscribers. Black 16%, Spanish 6%.
1 WLHK Country Emmis. – 0.3; 7.4-7.5-7.1, holds #1, as lead on CMLS Country WFMS 1.4-2.0-1.4.
2 WJJK Classic Hits Cumulus. + 0.8; 5.9-6.1-6.7, Classic Hits/Classic Rock/Oldies familiar is 18.1-17.9.
3 WZPL CHR Entercom. + 0.1; 6.2-6.2-6.3, #1 cume 444k leads Radio One CHR WNOW-F 2.6-3.1.
4 WFBQ Classic Rock iHeart. – 0.3; 6.4-6.4-6.1, now trails CMLS Classic Hits WJJK 0.6. Classics 12.8.
5 WYXB Soft A/C Emmis. – 0.2; 6.2-6.3-6.0, bests ETM Hot A/C WNTR 2.4-2.2; AC’s go 9.5-8.7-8.2.
6 WFMS Country Cumulus. – 0.1; 5.7-5.5-5.6. Two Western on the Country Trail, dip 13.1-13.0-12.2.
7 WOLT Modern Rock iHeart. – 0.2; 5.5-6.0-5.3, ModRock is the market exclusive.
8 WRWM Rhym Oldies Cumulus. – 1.0; 6.1-5.6-5.1, drops again.
9 WIBC Talk Emmis. – 0.5; 5.6-5.4-5.1, #1 N/T, leads Metropolitan WFYI-F 2.4. N/T hangs 8.3-7.8-7.8.
10 WTLC-F Urban A/C Radio One. – 0.7; 5.3-4.7-4.6; Radio One Gospel WTLC holds that 1.4 note.
11 WHHH Rhythmic-CHR Radio One. – 0.6; 4.5-3.9-3.9 vs. Radio One CHR WNOW-F off 3.6-3.6-3.2.
12 WNTR Hot A/C Entercom. + 0.5; 3.3-3.9-3.8 looking good. Maybe the call letters add value.
13 WFYI-F News/Talk Metro Indianapolis Public Broadcasting. Holds, 2.7-2.4-2.7.
14 WFNI Sports Emmis. + 0.1; 2.4-2.1-2.5; WIBC-HD2, 1.2; iHeart WNDE 0.5, ETM WXNT 0.2. Total 3.9.
Inspirational: WGNR/WHPL/WIWC/WMBL Moody Bible 1.1; WHZN Christian Olivet Nazarene U, 0.2.
Swings: + 0.8 Classic Hits WJJK-F, + 0.5 Hot A/C WNTR; – 1.0 Rhym-Oldies WRWM-F, – 0.7 Urban A/C WTLC-F.
Shares: Emmis 23.5-22.6-22.3-22.0, Cumulus 18.3-17.7-17.2-17.4, Radio One 4.0-14.8-13.6-13.1, iHeart 10.1-11.9-13.0-11.9, Entercom 9.6-9.7-10.3-10.3.

42. PROVIDENCE, RI. 6+ pop. 1,381,000. 28 Stations, 57% Subscribe. Spanish 10%, Black 5%.
1 WCTK Country Hall. + 1.6; 7.6-7.4-9.2, big jump as private operator Hall ties for top spot.
1 WWLI A/C Cumulus. – 0.1; 9.3-10.4-9.2. CMLS #1 tie and #2 are both unique to the market.
3 WPRO-F CHR Cumulus. – 1.0; 9.3-8.5-8.3, continues slow slide.
3 WHJY Rock iHeart. + 0.8; 7.5-8.2-8.3, moving up, slowly.
5 WWBB Classic Hits iHeart. + 1.7; 4.8-5.9-6.5. Only Classic Hits in RI, nice trend.
6 WSNE-F Hot A/C iHeart. + 0.4; 5.9-6.5-6.3, holds as A/C-Hot A/C Total moves 14.3-16.9-15.5.
7 WPRO/WEAN-F Talk Cumulus. – 0.8; 5.9-5.3-5.1, leads 5 talkers, shares down 9.6-8.7-8.6.
8 WWKX Rhythmic-CHR Cumulus. – 0.3; 3.2-3.4-2.9. New Bedford Class A loses steam.
8 WVEI-F Sports Entercom. – 0.2; 3.1-3.0-2.9. Boston WEEI feed has reflects tough Sox start.
10 WGBH News/Talk Educational Found. – 0.6; 2.2-1.8-1.6, big Boston/south signal slips.
11 WKKB Tropical Davidson Media. – 0.6; 2.0-1.7-1.4. Down again from recent 3 share levels.
Talk: WPRV Cumulus 0.6-0.8-0.7; WHJJ iHeart 0.5-0.5-0.6; WELH/WRNI RI Public Radio 0.4-0.3-0.4.
Classical: WJMF Bryant University 0.5-0.5-0.6; WCRB Boston WGBH Educational Found, 0.1-0.0.-0.0
Swings: + 1.7 Classic Hits WWBB-F, + 1.6 Country WCTK-F; – 1.0 CHR WPRO-F, – 0.8 Talk WPRO-A
Shares: Cumulus Media 28.7-28.3-28.4-26.2, iHeart 16.9-18.2-21.1-21.7, Hall 7.6-7.6-7.2-9.8.

43. RALEIGH, NC. 1,377,700. 40 Stations, 60% Subscribe. Black 22.5%, Spanish 10%.
1 WQDR-F Country Curtis. + 0.5; 8.2-8.0-8.7, the lead gains 4.3-4.7 over iHeart Country WNCB.
2 WRAL A/C Capitol. + 0.8; 6.5-7.5-7.3. The solo A/C retains #1 cume, 502k.
3 WDCG CHR iHeart. + 0.2; 6.7-7.5-6.9, leads Curtis CHR WPLW 2.7. CHR goes 11.4-12.1-11.1.
4 WUNC News/Talk University NC Chapel Hill. – 0.5; 7.0-7.3-6.5, #1 of 4 N/Ts go 12.6-13.2-13.0.
5 WFXC/WFXK Urban A/C Radio One. + 0.1; 5.7-5.4-5.8. Cluster has Urban, Urban A/C, Gospel.
6 WNNL Gospel Radio One. Holds 5.6-6.0-5.6. Exclusive; strong Gospel share.
6 WBBB Adult Hits Curtis. + 0.2; 5.4-5.2-5.6. Exclusive, presentation stays mid-range.
8 WQOK Urban Radio One. – 0.5; 5.9-5.5-5.4. Radio One’s 3 Urbans Total 17.2-16.9-16.8.
8 WRDU Classic Rock iHeart. + 0.2; 5.2-5.4-5.4, lead over Curtis Classic Hits WKIX-F up 1.9-2.1.
10 WPLW CHR Curtis. – 0.5; 4.7-4.6-4.2.
11 WTKK Talk iHeart. + 0.8; 3.3-3.5-4.1. Curtis: N/T WPTF 1.8-1.5 & WPTK 0.6, Comedy WFNL 0.2.
12 WNCB Country iHeart. + 0.7; 3.3-3.7-4.0. Raleigh’s lone Country moves up a bit more.
13 WKIX-F Classic Hits Curtis. Flat, 3.3-2.8-3.3. Classic/Adult Hits up 13.9-13.4-14.3.
14 WCMC-F Sports Capitol. – 1.0; 4.2-3.3-3.2. Capitol Sports WDNC, 0.3. Sports down 4.7-4.1-3.5.
15 WDCG-HD2 Modern Rock iHeart. + 0.2; 2.7-2.7-2.9, market exclusive does well on HD.
16 WYMY Regional Mexican Curtis. – 0.1; 2.4-2.4-2.3. WLCY Spanish Sports Capitol shows 0.2.
17 WCPE/WBUX/WURI/WZPE Educational Informational Classical. – 0.3; 2.5-1.8-2.2.
18 WPTF News/Talk Curtis 1.8-1.5. North Carolina Central University WNCU News up to 0.4.
Etc: Radio Training Christian WRTP 0.6. Shaw University Jazz WSHA 0.4.
Swings: + 0.8 A/C WRAL-F, + 0.8 Talk WTKK-F, + 0.7 Country WNCB; – 1.0 Sports WCMC-F,
– 0.5 N/T WQNC, – 0.5 Urban WQOK-F, – 0.5 CHR WLPW-F.
Shares: Curtis Media 27.3-26.6-25.4-26.7, iHeart Media 21.4-21.2-22.8-23.3, Radio One 16.1-17.2-16.9-17.0, Capitol Broadcasting 10.1-11.2-11.7-10.4, U. North Carolina Chapel Hill 8.0-7.0-7.3-6.5

44. NORFOLK, VA. 1,358,100. 37 Stations, 59% Subscribe. Black 32%, Spanish 5%.
1 WVKL Urban A/C Entercom. + 2.6; 10.0-11.7-12.6, #1 cume 400k. 5 Urbans 23.9-26.6-26.4.
2 WOWI Urban iHeart. Holds, 9.7-10.7-9.7, fight for king of the Urban hill is now a 2.9 gap.
3 WGH-F Country Max. + 0.1; 5.5-5.5-5.6, the lone Norfolk Country subscriber.
4 WNOR Rock Saga. – 0.2; 5.5-6.0-5.3. Leads itself vs Classic Rock WAFX 0.9-1.8-1.1.
5 WVBW Classic Hits Max. – 0.1; 5.3-5.1-5.2, a tight one between Classic Hits & Classic Rock.
6 WNVZ Rhythmic-CHR Entercom. – 0.9; 5.1-4.7-4.2. Total of 3 CHRs slips 10.3-10.0-9.5.
6 WAFX Classic Rock Saga. – 0.4; 4.6-4.2-4.2. Saga’s pair of “Rock” brands dips 10.1-10.0-9.5.
8 WWDE-F A/C Entercom – 0.3; 4.2-4.0-3.9. All with A/C in their name grows 23.7-24.3.
9 WPTE Modern A/C Entercom. – 1.2; 4.5-3.9-3.4. Definite trend.
10 WVHT CHR Max. – 0.3; 3.3-3.1-3.0, lead on iHeart CHR WNOH declines 1.2- 0.7.
10 WHBT-F Rhythmic Oldies iHeart. + 0.2; 2.8-2.6-3.0, reverses in a good way.
12 WMOV-F Rhythmic A/C iHeart. Flat, 2.8-2.4-2. vs plenty of Urban competition.
13 WNOH CHR iHeart + 0.4; 1.9-2.2-2.3, 3rd in a 3 horse race.
14 WVSP-F Sports Max Broadcast. – 0.2; 1.9-1.7-1.7 as the only Norfolk Sports station.
15 WGH Urban A/C Max Broadcast. – 0.3; 1.9-1.7-1.6.
16 WHOV Gospel Hampton University. Sits, 1.4-1.5-1.4.
17 WNSB Urban Norfolk State University. 0.8-0.9-1.0-1.1.
18 WJOI Adult Standards Saga, 0.5-0.7.
Swings: + 2.6 Urban A/C WVKL-F, + 0.2; Rhythmic Oldies WHBT-F; – 0.9 Rhythmic-CHR WNVZ, – 0.4 Classic Rock WAFX-F, – 0.4 CHR WNOH-F.
Shares: Entercom 27.3-23.8-24.3-24.1, iHeart 16.2-17.2-17.9-17.8, Max 18.3-17.9-17.1-17.1, Saga 10.4-10.7-10.2-9.5.

45. NASHVILLE, TN. 1,285,000. 54 Stations, 44% Subscribe. Black 16%, Spanish 6%.
1 WJXA Soft A/C Midwest. – 0.9; 11.9-11.6-11.0, #1 cume up 6.2%, 520-552k.
2 WCJK Adult Hits Midwest. + 2.3; 7.1-8.2-9.4, solid Adult Hits, Dukes big Midwest 1-2 punch.
3 WRVW CHR iHeart. + 0.3; 8.0-7.6-8.3, takes Cumulus CHR WNFN by 6.0. CHRs go 10.5-9.1-10.6.
4 WUBT Urban iHeart. + 1.0; 7.1-8.1-7.2, vs CMLS Urban A/C WQQK 4.4. Urban/Gospel 13.2-12.2.
5 WNRQ Classic Rock iHeart Media. Flat 6.3-5.8-6.3. Only comp: Cromwell Modern Rock WBUZ 3.1.
6 WSIX-F Country iHeart. + 1.8; 3.4-4.3-5.2, now #1 Country with 1.1 separating 3 of 4 subscribers.
7 WKDF Country Cumulus. + 0.5; 4.4-4.5-4.9, sheds lead from + 0.2 to – 0.3. Country: 14.3-14.2-15.9.
8 WGFX Sports Cumulus. – 0.8; 5.5-5.6-4.7. Cromwell Sports: WPRT-F 0.9, WQZQ 0.2. Off 6.8-6.9-5.8.
9 WQQK Urban A/C Cumulus. – 0.8; 5.2-4.6-4.4. Slides, again.
10 WSM-F Country Cumulus. + 0.5; 3.6-3.8-4.1. Orderly Top 10 ranker: 2 Midwest, 4 iHeart, 4 Cumulus.
11 WPLN-F News/Talk Nashville Public Radio. – 0.4; 3.9-3.6-3.5. NPR N/T WPLN-A shows 0.2.
12 WBUZ Modern Rock Cromwell. + 0.3; 2.8-2.9-3.1. Cromwell Gospel WPRT-HD2, 0.6-0.5-0.6.
13 WAYM Christian WAY Media. + 0.9; 1.8-3.0-2.7, now combines for 3.5 with WAYQ 0.3-0.3-0.3-0.5.
14 WWTN Talk Cumulus. – 1.1; 3.6-2.9-2.5. Total 4 News/Talkers dropping 9.3-8.3-7.6.
15 WNFN CHR Cumulus. – 0.2; 2.5-2.5-2.3, second of two CHRs.
16 WSM Country Ryman Hospitality. Hangs, 1.7-1.6-1.7 with the original Grand Ol’ Oprey.
17 WLAC News/Talk iHeart. – 0.1; 1.7-1.7-1.6.
18 WPRT-F Sports Cromwell. – 0.2; 1.1-1.1- 0.9, team mate WQZQ 0.2. Nashville Sports Total 1.3-1.1.
19 WFCL Classical Nashville Public Radio News/Talk, 0.8 vs WMOT Classical Mid TN State Univ, 0.1.
Swings: + 2.3 Adult Hits WCJK-F, + 1.8 Country WSIX; – 1.1 Talk WWTN-F, – 0.9 Soft A/C WJXA-F.
Shares: iHeart 26.2-26.5-27.5-28.6, Cumulus 26.2-24.8-23.9-22.9, Midwest 18.9-19.0-19.8-20.4, Cromwell 5.0-4.7-4.7, 4.8, Nashville Public 5.0-4.9-4.5-4.3.

46. GREENSBORO, NC. 1,219,700. 45 stations, 47% subscribe. Black 22%, Spanish 8%.
1 WQMG Urban A/C Entercom. – 0.2; 9.9.-9.8-9.7. The only Urban A/C. Entercom is 1-2-4, this round.
2 WSMW Adult Hits Entercom. – 1.5; 10.5-9.3-9.0. Exclusive, done well, slight dip, #2 cume by 7k.
3 WKRR Classic Rock Dick. + 2.3; 5.5-6.4-7.8. Jumps, again. Other Rock iHeart Modern WVBZ at 1.7.
4 WJMH Rhym-CHR Entercom. – 0.4; 7.7-7.8-7.3, takes Dick CHR WKZL & iHeart CHR WMKS by 1.7.
5 WMAG Adult Contemporary iHeart. + 1.1; 6.1-7.3-7.2 only A/C jumps, holds #1 Cume 455-450k.
6 WTQR Country iHeart. + 0.2; 6.8-6.9-7.0, Entercom Country WPAW stays within 0.6 range.
7 WPAW Country Entercom. + 1.3; 5.1-6.3-6.4, keeps pace. 3 station Country Total up 12.1-13.3-13.5.
8 WKZL CHR Dick. – 0.8; 6.4-6.8-5.6, now tied with iHeart CHR WMKS. Total CHR pair 11.5-12.7-11.2.
8 WMKS CHR iHeart. – 0.3; 5.9-5.9-5.6.
10 WPTI Talk iHeart. + 0.2; 2.8-2.7-3.0, over Pub N/T’s Wake Forest WFDD 0.5 & WUNC Chapel Hill 1.0.
11 WFDD News/Talk Wake Forest. + 0.2; 1.9-2.0-2.1. Curtis Talk WSJS stays 1.2. Four N/T up 8.1-8.7.
12 WUNC UNC Chapel Hill N/T + 0.1; 1.9-2.2-2.0, tight, competitive news race.
13 WYMY Regional Mexican Curtis. – 0.2l 2.0-1.8-1.8, only Hispanic subscriber with 7 below the line.
14 WVBZ Modern Rock iHeart. 1.7-1.6-1.7. Modern Rock can’t get too modern.
Gospel: Baker Family Southern WXRI 0.3 & WTJY 0.2, Entercom adds Gospel WEAL 0.2.
Etc: Curtis Country WPCM 0.1. Winston-Salem State Jazz WSNC 0.1.
Shut Out: The only subscribing Sports station is Curtis WCOG-AM, going 0.1-0.1-0.0.
Swings: + 2.3 Classic Rock WKRR, + 1.3 Country WPAW-F; – 1.5 Adult Hits WSMW-F, – 0.8 CHR WKZL-F.
Shares: Entercom 34.2-33.3-33.4-32.6, iHeart Media 21.9-23.3-24.4-24.5, Dick Broadcasting 11.3-11.9-13.2-13.4.

48. WEST PALM BEACH, FL. 1,163,200. 34 Stations, 50% Subscribers. Spanish 19%, Black 17%.
1 WRMF Hot A/C Digity. + 0.9; 9.7-9.2-10.6, #1 cume 462-466k, market’s only Hot A/C rebounds.
2 WOLL A/C iHeart. – 0.3; 7.1-7.7-6.8, now 3.8 behind Digity’s WRMF 3.6 & 1.3 ahead of WEAT-F.
3 WIRK Country Digity. – 1.8; 7.5-7.1-5.8, solo W.Palm Country takes the hit. Digity has 4 of Top 6.
4 WEAT A/C Digity. + 0.6; 4.9-5.4-5.5. Hot A/C, A/C, Urban A/C 4 stays steady 26.2-26.3-26.8.
5 WAYF Christian WAY. + 0.4; 3.7-4.4-4.1. WRMB Moody Bible kneels 1.0-08.-0.9.
6 WMBX Urban A/C Digity. – 0.6; 4.5-4.0-3.9. Is Digity the next big shoe to drop?
7 WKGR Classic Rock iHeart. Flat, 3.8-3.9-3.8, just one Palm Beach station using a Rock handle.
8 WLDI CHR iHeart. + 0.2; 3.5-3.8-3.7. The lone CHR, shows low for iHeart’s #1 CHR mantra.
9 WZZR Talk iHeart. + 0.2; 2.7-2.6-2.9. Lead N/T of 5 produces a steady Total 7.3-7.2-7.4.
10 WRLX Spanish Hits iHeart. + 0.3; 1.6-1.9-1.9. Just a single Spanish subscriber vs 8 non subs.
11 WJNO News/Talk iHeart. + 0.5; 1.3-1.5-1.8, decent trend.
12 WBPI American Public Classical 1.6, Miami Classical WKCP dips 0.3-0.0. Save Classical campaign?
13 WLRN-F/WKWM News/Talk Dade County Schl Board. – 0.6; 1.6-1.4-1.0. WBZT Talk iHeart 0.1.
Swings: + 0.9 Hot A/C WRMF-F, + 0.6 A/C WEAT-F; – 1.8 Country WIRK-F, – 0.6 Urban A/C WMBX-F, – 0.6 New WPBI-HD2
Shares: Digity Media 26.8-26.6-24.7-25.7, iHeart Media 19.9-20.1-21.5-21.0

49. JACKSONVILLE, FL. 1,156,700. 39 Stations, 44% Subscribe. Black 21%, Spanish 7%.
1 WEJZ Soft A/C Renda. – 0.7; 11.0-11.0-10.3. #1 cume drops 520-496k; other A/C is Urban.
2 WQIK-F Country iHeart. – 0.1; 8.5-9.2-8.4, returns to the 8’s vs. Renda Country WGNE-F at 6.7
3 WJGL Classic Hits Cox. – 0.4; 7.8-8.5-7.4. iHeart Rhythmic Oldies trails by 2.9 to Total 10.3
4 WAPE-F CHR Cox. – 0.4; 7.3-7.1-6.9, competition iHeart CHR WKSL now 1.6-1.7 back.
5 WGNE-F Country Renda. – 0.1; 6.8-7.0-6.7. Country Total of 2: 14.6-15.3-16.2-15.1.
5 WOKV-F News/Talk Cox. + 1.1; 5.6-5.9-6.7. Lead grows over N/T WJCT-F 2.7-2.8-3.7.
7 WJBT Urban iHeart. + 0.1; 5.1-5.6-5.2. Gap goes 2.3-2.8-2.3 over Cox Urban WJGL-HD2.
7 WKSL CHR iHeart. – 0.5; 5.7-5.5-5.2. The 2 station CHR Total trends down 13.0-12.6-12.1.
9 WXXJ Modern Rock Cox. + 0.4; 4.6-4.3-5.0. Only other Rock, iHeart WKSL-HD2, off 0.7-0.6-0.5.
9 WHJX Urban A/C Cox. + 0.5; 4.5-4.3-5.0 still a tight fight, just 0.5 over Rhythmic Oldies WSOL.
11 WSOL Rhythmic Oldies iHeart. – 0.2; 4.7-4.3-4.5. Format has legs.
12 WWJK Adult Hits iHeart Media. Flat, 3.9-3.9-3.9, as another steady mid-range performance.
13 WJCT-F News/Talk WJCT, Inc. + 0.1; 2.9-3.1-3.0. News/Talk 2 station Total gains 8.5-9.0-9.7.
14 WJGL-HD2 Urban Cox. + 0.1; 2.8-2.8-2.9. Nice HD showing as Urban gains 12.4-12.6-13.2.
15 WMUV Christian Chesapeake-Portsmouth. + 0.5; 1.1-1.0-1.6, only Inspirational subscriber.
Sports: iHeart Media WFXJ 0.2, the only Jacksonville Sports subscriber. No Sports excitement?
Swings: + 1.1 N/T WOKV-F, + 0.5 Urban A/C WHJX; – 0.7 Soft A/C WEJZ-F, – 0.5 CHR WKSL-F.
Shares: Cox Media 33.1-32.6-32.9-33.9, iHeart Media 26.9-28.9-29.3-27.9, Renda 19.2-17.8-18.0-17.0.

51. MEMPHIS, TN. 1.104,200. 48 stations, 54% subscribe. Black 45%, Spanish 5%.
1 KJMS Urban A/C iHeart + 0.3; 10.4-10.4-10.7, iHeart now 3 of Top 5 on all Urban formats.
2 WHRK Urban iHeart. + 0.7; 7.9-9.0-8.6. Total All Urban 44.0-41.1.
3 WRVR A/C Entercom. + 1.1; 6.1-6.0-7.2. Healthy jump, only Top 5 non-Urban. ETM on Voltairs?
4 WRBO R&B Oldies Cumulus. – 0.1; 7.2-7.7-7.1. Rhym Oldies CMLS WKIM at 1.6, Flinn WIVG 1.0.
5 WHAL-F Gospel iHeart. – 1.4; 7.8-7.5-6.4. Only Gospel subscriber sings a lower note.
5 WMC-F Hot A/C Entercom. + 1.2; 5.2-5.2-6.4. A/C’s (3 Urban, 1 Hot, 1 Reg.) up 28.0-28.3-30.0.
6 WDIA Urban A/C iHeart. – 0.7; 5.9-6.3-5.2. Urban A/Cs 17.1-16.4. Adult cross-over could be big.
7 WGKX Country Cumulus. + 1.0; 4.0-5.6-5.0 vs WLFP ETM 2.0, Mighty Media WEBL 1.0. Total 8.0.
8 KXHT Rhythmic-CHR Flinn. – 0.1; 4.8-4.6-4.7. All 3 CHRs stick 8.7-8.6-8.3.
9 WXMX Rock Cumulus. – 1.2; 4.2-3.6-3.0. iHeart Classic Rock WEGR now 1.0 behind.
9 WMFS-F Sports Entercom. + 0.1; 2.9-2.9-3.0. WMC 0.3 ties Flinn WHBQ; WPGF-LP – 0.1, 3.8-3.7.
11 WREC News/Talk iHeart Media. – 0.1; 2.8-3.1-2.7. CMLS Talk WKIM now RhymOldies.
12 WHBQ-F CHR Flinn. + 0.1; 2.0-2.0-2.1 vs KWNW CHR iHeart. 1.8-2.0-1.8. Playing low ball?
13 WEGR Classic Rock iHeart. – 0.3; 2.3-1.9-2.0 vs Mighty Media Classic Hits WGUE 1.1-0.8-1.3.
13 WLFP Country Entercom. + 0.3; 1.7-1.9-2.0 vs Mighty Media Country WEBL-F/WOWW 1.0
15 KWNW-F CHR iHeart 1.8
16 WKIM Rhythmic Oldies Cumulus, Flat since switch 1.6 vs WIVG Rhythmic Oldies Flinn 1.0.
16 WKNO-F/WKNP Classical Mid-South Public – 0.4; 2.0-1.5-1.6.
18 WEBL-F Country Mighty Media ties Flinn Country WVEG 1.0.
Swings: + 1.2 Hot A/C WMC-F, + 1.1 A/C WRVR-F; – 1.4 Gospel WHAL-F, – 1.2 Rock WXMX-F.
Shares: iHeart Media 37.4-40.2-35.4, Entercom 17.2-16.1-18.9, Cumulus 15.9-18.6-18.8, Flinn 9.0-8.3-8.2.

52. HARTFORD, CT. 1,072,700. 25 Stations, 52% Subscribe. Spanish 13%, Black 11%.
1 WRCH Soft A/C CBS. – 1.8; 10.2-9.6-8.9, always #1 other than post-holiday Jan.’15.
2 WWYZ Country iHeart. + 0.8; 7.6-7.7-8.4. RCH hears 0.5 footsteps from big gun Country.
3 WTIC-F Hot A/C CBS. – 0.1; 7.9-7.4-7.8 The CBS/iHeart under-radio’d market. CBS to go?
4 WKSS CHR iHeart. 7.5-7.7-7.5 just 0.8 over CBS Rhym-CHR WZMX. #1 cume 401k (coincidence).
5 WHCN Classic Hits iHeart. + 0.5; 6.8-7.3-7.3, holds vs Classic Rock competition & lack thereof.
6 WZMX Rhythmic-CHR CBS. + 1.0; 5.7-5.4-6.7.
7 WTIC News/Talk CBS. – 1.9; 7.3-7.0-5.4. Only 50kw CT AM was long-time #1; hitting quick sand?
8 WDRC-F Classic Rock Connoisseur. + 0.3; 4.4-4.2-4.7. Still looking for whales in the CT River.
9 WNPR/WPKT/WEDW/WRLI News/Talk Connecticut Ed. Telecomm. – 0.5; 3.1-2.9-2.6. Hit refresh.
10 WUCS Sports iHeart. + 0.3; 1.7-1.7-2.0. iHeart Sports WPOP continues at 0.1. Sports Total 2.1.
11 WDRC/WMMW/WSNG/WWCO Talk Connoisseur. – 0.2; 1.2-1.2-1.0. Network potential, not yet.
11 WFCR News University Massachusetts. 0.8-1.1-0.8, was NPR standard. N/T dump 14.0-12.4-9.8.
Swings: + 1.0 Rhym-CHR WZMX-F, + 0.8 Country WWYZ; – 1.9 N/T WTIC-A, – 1.3 Soft A/C WRCH-F.
Shares: CBS 31.1-29.4-28.1, iHeart 22.3-24.5-25.3, Connoisseur Media 6.7-5.4-5.7.

Takeaways:
* Voltair Philosophy. Stations always tried to outguess methodology. Eloquent Fred Jacobs article.
* We know tower & power, should audio chain changes be disclosed?
* Add concern about small, same sample for up to 26 months & no apples to apples top line comparison.
* Point is: Radio’s a lasting winner with more ways to connect & hear audio delivery.
* Time for immediate, essential info & entertainment to surpass self-content recorded gadgets.

Clark Smidt connects your existing resources with new income. 3 Day Summer Refresh, 978 470-2120. [email protected] www.broadcastideas.com First day on air: July 13, 1966. WBIS, Bristol, CT. 500w-D. $1.75 hr.