LatAm Ad Growth Outpaces North America, As Digital Slows


The global advertising economy remains strong and will grow by 5% this year.

However, ad spend growth in North America will trail that of Latin America, Europe and Asia/Pacific — entirely due to a lack of political dollars.

That’s not a surprise. What could be surprising for some is the slowdown in U.S. digital growth already seen in 2019.

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