CBS’s “LATE SHOW” AND “THE LATE LATE SHOW” CONTINUE THEIR WINNING WAYS
“Late Show” Tops “The Tonight Show” in Viewers and Adults 25-54
“The Late Late Show” Places First in Viewers, Adult 18-49 and Adults 25-54
CBS’s LATE SHOW with DAVID LETTERMAN topped “The Tonight Show” in viewers and adults 25-54 while THE LATE LATE SHOW with CRAIG FERGUSON placed first in viewers and key demos (tied), according to Nielsen live plus same day ratings for the week ending Dec. 1.
LATE SHOW posted a 3.1/08 in households with an average of 4.40m viewers, 1.4/06 in adults 25-54 and 1.0/04 in adults 18-49. LATE SHOW beat “The Tonight Show” broadcasts in households by +63% (vs. 1.9/05), viewers by +66% (vs. 2.65m) and +17% in adults 25-54 (vs. 1.2/05).
THE LATE LATE SHOW posted a 1.4/05 in households with 1.95m viewers, 0.6/03 in adults 18-49 and 0.7/04 in adults 25-54. LATE LATE SHOW beat “Late Night With Jimmy Fallon” in households (vs. 1.1/04, +27%), viewers (vs. 1.50m, +30%) and tied in both adults 25-54 and adults 18-49. LATE LATE SHOW also beat “Jimmy Kimmel Live” in households (vs. 1.3/04, +8%), viewers (vs. 1.70m, +15%) and tied in adults 25-54 and adults 18-49.
(source: data and information provided by CBS)
