Kre8 Media Inc., the fast-growing direct-response and brand advertising agency, has won the direct-response radio account of home and business security provider LifeShield Security. Based in Yardley, PA, LifeShield assigned its radio advertising to Kre8 Media after a review involving 3 other agencies. The company’s advertising spokesman is Hall of Fame quarterback Dan Marino.
LifeShield is the first professional-grade, professionally monitored security system that can be easily self-installed in minutes by individuals. The system is monitored by Guardian Protection Services, the world’s largest privately held security company.
“LifeShield has everything necessary to make a strong impact in the security category and we’re excited to be handling the radio portion of their advertising account,” said Lee Cutler, President of Kre8 Media. “The fact that they chose Kre8 after considering bigger agencies is another vote of confidence in our continued growth and success.”