Local Focus Radio has been busy over the past couple of weeks signing new and previous Interep broadcast clients. They include Guaranty, Cherry Creek and Idaho Radio Company. “In addition to our setting up shop, we have been busy with upfronts and the ongoing transaction of business,” said Local Focus President Kay Olin. “In essence, we have not missed a beat and I am incredibly proud of the Local Focus team and their commitment to our progress and more importantly to our radio stations’ success.”
Said Owen Weber, VP/GM of Guaranty: "Guaranty is very pleased to now be represented by Local Focus. As an private, locally owned and operated radio group in Baton Rouge, LA, we believe that Local Focus will do an exceptional job marketing our outstanding radio group! As is suggested in the name, ‘Local Focus’ that is exactly what the Guaranty radio stations are all about and based on what the current Local Focus represented stations have shared with us, we have no doubt that Local Focus will do an outstanding job representation our stations as well!"
Joe Schwartz President/CEO Cherry Creek Radio: "Everyone, effective immediately, Local Focus is representing all of Cherry Creek Radio’s stations in all markets on a national level. Some of you have been working with the folks at Local Focus for awhile now, and they have demonstrated the ability to thrive in the small market arena as they understand the needs of small market stations and operators. The company was part of Interep, but they are now an independent rep company with no affiliation with any other rep company."
Elliott Klein Managing Partner Senior VP FM Idaho Radio Company, Boise, ID:
"Local Focus has worked extremely hard and performed flawlessly in building our national business. We are thrilled to continue our partnership with them, and avoid falling into the abyss! "